Econsultancy courses

...realistic objectives Defining affiliate marketing strategy: Integrating affiliate marketing strategy with search engine marketing strategy Setting...

...select the appropriate tools and develop compelling brand or business ‘social objects’ and ‘social currency’ to trigger conversations and manage reputation...

...from prospecting through to fulfilment. In this wide-ranging course we will explore, challenge and discuss the critical legislation which will impact...

...fiercely competitive online marketplace. Who should attend? Effective marketers continually look for ways to enhance and improve website visibility...

...Briefing on the latest privacy laws, guidelines and codes Improving email campaign results • Defining multi-message campaigns • Multichannel marketing...

...you will learn how to apply best practice in online copywriting on any web page. A unique feature of the day is the chance to exchange experiences with other attendees...

...Key learning outcomes Understand the role and benefits of usability as part of an overall ecommerce success strategy Core usability principles explained...

...you can meet compliance regulations. Understanding the problems will help you to identify solutions and give you the necessary know-how to build sites...

...opportunity for you own campaigns to be critiqued by the workshop leader and the other delegates to improve their effectiveness • Feedback from “Live”...

...legibility, layout, language and logic to draw attention to key company messages and ensure that they are clearly understood. You will also cover online...

...and customer relationship managers. As an intermediate-level course it is recommended that you have some online and offline marketing experience. Anyone...

...manage and lead a digital, online or ecommerce team. In this second decade of ecommerce, with digital revenues vital to businesses, there is a need...

...(On a variety of International PPC engines) • How to create, implement and manage international PPC campaigns. • How international purchasing behaviours vary by country...

...your current career commitments. Whether you’re looking to break in to the digital industry or seeking to expand and consolidate your knowledge...