MSc in Digital Marketing Communications

MSc in Digital Marketing Communications

Econsultancy’s Masters in Digital Marketing Communications was the first of its kind to be launched in the UK. Now in its fourth year, it represents a flexible, industry-led learning programme, designed to work around your current career commitments. Whether you’re looking to break in to the digital industry or seeking to expand and consolidate your knowledge, the Masters in Digital Marketing Communications gives you the practical and strategic skills you need to maximise your potential.

Our MSc has been specifically designed to deliver immediately applicable practical and strategic skills to digital professionals. Face to face sessions with our experienced practitioner-trainers are supported with Econsultancy’s wealth of industry leading best practice know-how and resources, whilst our partnership with Manchester Metropolitan University means you benefit from top quality academic support. Upon graduation, you will be equipped with an internationally recognised postgraduate qualification that is testament not only to your hands on skills, but also your commitment to continuous learning.

Students undertake a number of core courses and electives which cover:

Email Marketing, Search Marketing, Online Copywriting, Web Project Management, Analytics, Online PR, Usability, Accessibility, Legal, Mobile Marketing, Affiliate Marketing, Online Media Planning and Buying, Managing Digital Teams and Multichannel Marketing.