Introduction to Quantitative Research

The Market Research Society (MRS)

Course

In London

£ 455 + VAT

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Description

  • Type

    Course

  • Level

    Beginner

  • Location

    London

This course enables you to: understand the role, basic methods and skills of quantitative research. Suitable for: This course will benefit researchers who are new to quantitative research, and buyers and users of research.

Facilities

Location

Start date

London
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15 Northburgh Street, EC1V 0JR

Start date

On request

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Course programme


Role, methods and basic skills

Objective
This course enables you to:
  • understand the role, basic methods and skills of quantitative research.

Learning outcomes
By the end of the course, delegates should have an understanding of:
  • basic quantitative research techniques
  • problem definition, including the client perspective
  • desk and primary research
  • sampling and fieldwork issues
  • limitations of the research process
  • briefs and proposals
  • selecting and matching quantitative techniques to the problem defined by the client
  • questionnaire design issues

Who will benefit?
This course will benefit researchers who are new to quantitative research, and buyers and users of research.

See related categories

Introduction to Quantitative Research

£ 455 + VAT

The best Market Analysis courses

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