ivantage Limited

  • Training (15)
  • Course (2)
  • In London

More information

Description

At ivantage we run classroom, in-house (at your place), webinar and e-learning training sessions for digital people who are curious, want, no need, to know more about key products, technologies and methodologies that have, do and are shaping digital marketing and customer engagement

Course catalogue

Course subjects

Internet Marketing training 15
IT Systems courses 1
Internet Marketing courses 1

Types

Training 15
Course 2
See entire catalogue

Top courses

Premium

Google Analytics 101 - Fundamentals, key concepts and reporting basics - 1 Day course in London

4.8
4 reviews
  • I would highly recommend iVantage Limited. The course covers a lot of information about the Google Analytics (fundamentals) as a whole and it gives enough information and time to practice techniques of retrieving particular data/reports. It helps to understand where to find information but does not teach you why you need it or why these metrics are better than other. The course material was in depth and useful. The tutor was very knowledgeable and helpful.
    ← | →
  • Very well presented and with lots of really useful information about real life implementation. Matt was very good at answering any questions people had about lots of different sites and permutations of GA.
    ← | →
  • A GA trainer came to my company to lead us is learning the new Analytics interface and he did a great job. His examples with our company's data and his teaching methods helped me navigate the new GA and use it more efficiently to manage future ad campaigns. I would definitely recommend this training to any company or individual who uses Google Analytics on a regular basis.
    ← | →
ivantage Limited
  • Training
  • London
  • Different dates available
  • 1 Day

...traffic sources convert to goals and transactions Understanding and defining key performance indicators (KPIs) Your KPIs and Google Analytics The three... Learn about: Organic Search, In-page analytics, Google analytics...

£ 499 + VAT

...traffic sources convert to goals and transactions Understanding and defining key performance indicators (KPIs) Your KPIs and Google Analytics The three... Learn about: Organic Search, In-page analytics, Google analytics...

  • I would highly recommend iVantage Limited. The course covers a lot of information about the Google Analytics (fundamentals) as a whole and it gives enough information and time to practice techniques of retrieving particular data/reports. It helps to understand where to find information but does not teach you why you need it or why these metrics are better than other. The course material was in depth and useful. The tutor was very knowledgeable and helpful.
    ← | → see all
  • Very well presented and with lots of really useful information about real life implementation. Matt was very good at answering any questions people had about lots of different sites and permutations of GA.
    ← | → see all
  • A GA trainer came to my company to lead us is learning the new Analytics interface and he did a great job. His examples with our company's data and his teaching methods helped me navigate the new GA and use it more efficiently to manage future ad campaigns. I would definitely recommend this training to any company or individual who uses Google Analytics on a regular basis.
    ← | → see all

Google Analytics 201 - Goals, events, views, basic filters, segments, alerts and best practice campaigns - 1 Day course in London

4.7
12 reviews
  • Sharron did an amazing job teaching this class. I already had some experience with Analytics 201, but even this basic class taught me SO MUCH MORE. She explained this stuff in a way that even my 9 year old son could setup a successful adwords campaign.
    ← | →
  • Really, really good course. I would highly recommend this course to anyone working with Analytics. This is how you can learn truly use Analytics the want it was meant to be used. This course will help you take your analytics to the next level, I guarantee it!
    ← | →
  • My knowledge of Google Analytics was fairly thin prior to this, and while I can't call myself an expert after just this course, I am certainly on much stronger ground when talking with my agencies clients about what PPC can do for their business and how we can make it work.
    ← | →
ivantage Limited
  • Training
  • London
  • Intermediate
  • 1 Day

...regular expressions – ^,$,/ Measuring page traffic with a custom segment Understanding the difference between view filters and custom segments Measuring... Learn about: Web 2.0, Web Search, Campaign tracking...

£ 499 + VAT

...regular expressions – ^,$,/ Measuring page traffic with a custom segment Understanding the difference between view filters and custom segments Measuring... Learn about: Web 2.0, Web Search, Campaign tracking...

  • Sharron did an amazing job teaching this class. I already had some experience with Analytics 201, but even this basic class taught me SO MUCH MORE. She explained this stuff in a way that even my 9 year old son could setup a successful adwords campaign.
    ← | → see all
  • Really, really good course. I would highly recommend this course to anyone working with Analytics. This is how you can learn truly use Analytics the want it was meant to be used. This course will help you take your analytics to the next level, I guarantee it!
    ← | → see all
  • My knowledge of Google Analytics was fairly thin prior to this, and while I can't call myself an expert after just this course, I am certainly on much stronger ground when talking with my agencies clients about what PPC can do for their business and how we can make it work.
    ← | → see all
Premium

Google Analytics 202 - Analysing organic search, paid search, in-bound social media and attribution modelling - 1 Day course in London

4.6
18 reviews
  • The course was an amazing experience! Just brilliant. I was very impressed with the trainers knowledge and experience with GA. We covered above and beyond what I wanted to know and I have some great things I can start applying to our own GA accounts. On day 2 I especially liked learning about SEO and Social Media and how we can track these through GA.
    ← | →
  • a lot of information in a short amount of time. hard to know what to ask without a techinical background. must understand google analytics platform prior to taking class. great class for an intermediate user that works with google analytics daily, but too fast paced for someone just starting out.
    ← | →
  • After attending the 101 this is a great continuation that gives you more technical insights into Google Analytics capabilites. The part about Goals is very well explained and makes you realize how important it is to set benchmarks for your sites.
    ← | →
ivantage Limited
  • Training
  • London
  • Different dates available
  • 1 Day

...Exploring and understanding your keyword positions Understanding and minimising discrepancies between your AdWords and Google analytics The Google AdWords... Learn about: Google Search, Understanding keywords, Google DoubleClick...

£ 499 + VAT

...Exploring and understanding your keyword positions Understanding and minimising discrepancies between your AdWords and Google analytics The Google AdWords... Learn about: Google Search, Understanding keywords, Google DoubleClick...

  • The course was an amazing experience! Just brilliant. I was very impressed with the trainers knowledge and experience with GA. We covered above and beyond what I wanted to know and I have some great things I can start applying to our own GA accounts. On day 2 I especially liked learning about SEO and Social Media and how we can track these through GA.
    ← | → see all
  • a lot of information in a short amount of time. hard to know what to ask without a techinical background. must understand google analytics platform prior to taking class. great class for an intermediate user that works with google analytics daily, but too fast paced for someone just starting out.
    ← | → see all
  • After attending the 101 this is a great continuation that gives you more technical insights into Google Analytics capabilites. The part about Goals is very well explained and makes you realize how important it is to set benchmarks for your sites.
    ← | → see all

Google Analytics 301 - Architecture, processing, configuration, extending and auditing - 1 Day course in London

4.6
17 reviews
  • This second part is going deeper into Google Analytics 301 management. Trained on processing, configuration, extending and auditing , designed to help managing the campaign offline. A great course. Highly recommended.
    ← | →
  • I have been working with Google Tag Manager 101 for about 1 1/2 months before the course and I almost skipped 101. I was very happy that I took 101 because I loved it. I learned way more than I thought I would and I definitely can use the information to create new campaigns as well as improve current ones.
    ← | →
  • I really enjoyed this course and feel I have learnt a lot about Google Analytics that I can apply to our GA for Travis Perkins including setting up goals, the importance of filters and advanced segments and the importance of working with our developers to really get the best out of our analytics. I thought it was great that we used our own websites throughout the course and there were a lot of errors with the analytics which were highlighted and we can take them back to get fixed. I was also able to improve our analytics whilst on the course which is so valuable and really helped me to put it all into context. I have been on other training courses where they use test websites etc.. and I find that difficult to really see how it would work for our brand. I thought the trainer was great and really showed his extensive knowledge of Google Analytics. I will definately reccomend this course to anyone interested in GA. Thank you!
    ← | →
ivantage Limited
  • Training
  • London
  • Advanced
  • 1 Day

...and understanding the Measurement Protocol SESSION 2 – DEPLOYMENT, CONFIGURATION AND SET-UP Deployment considerations - sub-domains, cross domains... Learn about: Client ID, Management API, Reporting API...

£ 499 + VAT

...and understanding the Measurement Protocol SESSION 2 – DEPLOYMENT, CONFIGURATION AND SET-UP Deployment considerations - sub-domains, cross domains... Learn about: Client ID, Management API, Reporting API...

  • This second part is going deeper into Google Analytics 301 management. Trained on processing, configuration, extending and auditing , designed to help managing the campaign offline. A great course. Highly recommended.
    ← | → see all
  • I have been working with Google Tag Manager 101 for about 1 1/2 months before the course and I almost skipped 101. I was very happy that I took 101 because I loved it. I learned way more than I thought I would and I definitely can use the information to create new campaigns as well as improve current ones.
    ← | → see all
  • I really enjoyed this course and feel I have learnt a lot about Google Analytics that I can apply to our GA for Travis Perkins including setting up goals, the importance of filters and advanced segments and the importance of working with our developers to really get the best out of our analytics. I thought it was great that we used our own websites throughout the course and there were a lot of errors with the analytics which were highlighted and we can take them back to get fixed. I was also able to improve our analytics whilst on the course which is so valuable and really helped me to put it all into context. I have been on other training courses where they use test websites etc.. and I find that difficult to really see how it would work for our brand. I thought the trainer was great and really showed his extensive knowledge of Google Analytics. I will definately reccomend this course to anyone interested in GA. Thank you!
    ← | → see all

Google Tag Manager 101 - Fundamentals, key concepts, basic tagging and advanced event listener tagging - 1 Day course in London

4.7
30 reviews
  • I truly enjoyed the course on Google Tag Manager 101 - Fundamentals, key concepts, basic tagging and advanced event listener tagging. I can now finally go back to the organisation to set up some goals and to really get stuck in to using funnels. If we I hadn't have attended we would still be using campaigns internally within the website, fingers crossed these should all be cleared and the data on GA should be clean. Thanks for the advice.
    ← | →
  • Overall a great day spent on setting up the account with Adwords, creating a proper structure and strategy for campaigns and superpacked with information.
    ← | →
  • I thought it was an excellent reminder of the various functions of adwords and also useful for learning new approaches. I've never had display explained in a way that made as much sense. Sharron was very helpful.
    ← | →
ivantage Limited
  • Training
  • London
  • 1 Day

...VARIABLES AND TRACKING WEBSITE INTERACTIONS Configuring and deploying form submit listeners Understanding and capturing the status and properties... Learn about: JavaScript Error Listener, GTM container, Google tag manager...

£ 499 + VAT

...VARIABLES AND TRACKING WEBSITE INTERACTIONS Configuring and deploying form submit listeners Understanding and capturing the status and properties... Learn about: JavaScript Error Listener, GTM container, Google tag manager...

  • I truly enjoyed the course on Google Tag Manager 101 - Fundamentals, key concepts, basic tagging and advanced event listener tagging. I can now finally go back to the organisation to set up some goals and to really get stuck in to using funnels. If we I hadn't have attended we would still be using campaigns internally within the website, fingers crossed these should all be cleared and the data on GA should be clean. Thanks for the advice.
    ← | → see all
  • Overall a great day spent on setting up the account with Adwords, creating a proper structure and strategy for campaigns and superpacked with information.
    ← | → see all
  • I thought it was an excellent reminder of the various functions of adwords and also useful for learning new approaches. I've never had display explained in a way that made as much sense. Sharron was very helpful.
    ← | → see all
Save 25%

Google Analytics & Tag Manager Complete Masterclass - 5 Days course in London

4.5
5 reviews
  • Sharron was a fantastic teacher, covering all aspects of the course in Google Analytics at the right pace. I am so glad that I did this course, there is so much more to Analytics than I realised! I learnt more on this one day than I have with years of self teaching and everything now slots very nicely into place! Thank you Sharron. I have come away excited and looking forward to putting all my new skills into place.
    ← | →
  • The course has given me a great insight into Google Analytics and I feel comfortable that I can now use this tool to its full advantage. I would highly recommend it to anyone willing to gain a greater knowledge on Google Analytics.
    ← | →
  • Overall, it was very good, very impressive. I came to the course as Google Analytics and Google Adwords certified professional. I originally thought I wouldn't find much benefits from this course; however, this course is excellent. I learnt not only theoretical knowledge & on-hand techniques but also the analytics's thinking. I have already recommend to my colleagues.
    ← | →
ivantage Limited
  • Training
  • London
  • Beginner
  • 5 Days

...extending and auditing Session 1 - Architecture, data collection and processing* Session 2 - Deployment, configuration and set-up* Session... Learn about: Google Analytics 301, Google Analytics 201, In-bound social media...

£ 1,871 + VAT

...extending and auditing Session 1 - Architecture, data collection and processing* Session 2 - Deployment, configuration and set-up* Session... Learn about: Google Analytics 301, Google Analytics 201, In-bound social media...

  • Sharron was a fantastic teacher, covering all aspects of the course in Google Analytics at the right pace. I am so glad that I did this course, there is so much more to Analytics than I realised! I learnt more on this one day than I have with years of self teaching and everything now slots very nicely into place! Thank you Sharron. I have come away excited and looking forward to putting all my new skills into place.
    ← | → see all
  • The course has given me a great insight into Google Analytics and I feel comfortable that I can now use this tool to its full advantage. I would highly recommend it to anyone willing to gain a greater knowledge on Google Analytics.
    ← | → see all
  • Overall, it was very good, very impressive. I came to the course as Google Analytics and Google Adwords certified professional. I originally thought I wouldn't find much benefits from this course; however, this course is excellent. I learnt not only theoretical knowledge & on-hand techniques but also the analytics's thinking. I have already recommend to my colleagues.
    ← | → see all
See entire catalogue

Reviews on ivantage Limited (235)

235
4.7 /5
100%

Reviews

Centre rating

Recommended

Google Analytics 101 - Fundamentals, key concepts and reporting basics - 1 Day

Former Student

20/06/2017
What I would highlight: I would highly recommend iVantage Limited. The course covers a lot of information about the Google Analytics (fundamentals) as a whole and it gives enough information and time to practice techniques of retrieving particular data/reports. It helps to understand where to find information but does not teach you why you need it or why these metrics are better than other. The course material was in depth and useful. The tutor was very knowledgeable and helpful.
What could be improved: Nothing
Course taken: June 2017
Would you recommend this course?: Yes

Google AdWords 101 - Building, optimising and managing search campaigns - 1 Day

Former Student

15/05/2017
What I would highlight: The Google AdWords 101 is a very good course. it gave different insights on how to use the technology and what ways it could be used. Showed a lot of useful functionality that will be very helpful. I recommend iVantage with no hesitation.
What could be improved: Nothing
Course taken: May 2017
Would you recommend this course?: Yes

Google AdWords 201 - Optimising search campaigns through analysis, structure and control - 1 Day

Anonymous

25/01/2017
What I would highlight: I truly enjoyed the Google Analytics 201 Training. The facilitator was amazing, very well-prepared and very experienced, and tailored the material to our own websites and areas of responsibility (for instance, by e-mail)
Course taken: January 2017
Would you recommend this course?: Yes

Google AdWords 301 - Extending search campaigns with display advertising and remarketing - 1 Day

Former Student

05/11/2016
What I would highlight: For everyone who wants to know what's really going on on their website i would reccommend doing this training. Hands on you are guided through the most important aspects of GA and become familiar with its new interface. Next to learning a lot it was also fun!
Course taken: November 2016
Would you recommend this course?: Yes

Google Analytics 202 - Analysing organic search, paid search, in-bound social media and attribution modelling - 1 Day

Former Student

15/09/2016
What I would highlight: For everyone who wants to know what's really going on on their website i would reccommend doing this training. Hands on you are guided through the most important aspects of GA and become familiar with its new interface. Next to learning a lot it was also fun!
Course taken: September 2016
Would you recommend this course?: Yes

Google AdWords 101 - Building, optimising and managing search campaigns - 1 Day

Former Student

05/09/2016
What I would highlight: I learned a LOT here. I was looking forward to more of the technical aspects. Most of my questions were directly related to this. Great examples, resources and tips on the slide and in discussions as well. In addition to updating the GATC for subdomains, I learned some new things about 404s, a great resources Planet Ocean, as well as the best approach when adding/replacing pages. I was excited to also learn about alternative ways of event tracking. I also got a good introduction to custom variables. Sometimes its hard for me to think of a practical usage example for a non-ecommerce site, but all the stuff I learned from Matt makes this easier.
Course taken: September 2016
Would you recommend this course?: Yes

Google AdWords 301 - Extending search campaigns with display advertising and remarketing - 1 Day

Former Student

05/09/2016
What I would highlight: The course was amazing from the beginning. I learnt a huge deal on how Googly Analytics work. The material presented about tracking your event and marketing campaigns was great.I learnt so much about the back end of google and how cookies are tracked!
Course taken: September 2016
Would you recommend this course?: Yes

Google AdWords 201 - Optimising search campaigns through analysis, structure and control - 1 Day

Former Student

05/09/2016
What I would highlight: Having recently been heavily focused on improving site and page optimization, the morning session was very informative and incredibly helpful. Loved being able to implement a SEO dashboard. Lots of good information. In spite of a stupid migraine, I picked up a lot of great info. I am not focused on ad words and really don't want to be involved in that side. But I still got a good overview. I also looked forward to learning what the social reports actually told me. A lot of information but good details on the slides.
Course taken: September 2016
Would you recommend this course?: Yes

Google AdWords 301 - Extending search campaigns with display advertising and remarketing - 1 Day

Former Student

05/09/2016
What I would highlight: Fantastic, incredibly useful. The hands-on aspect of the course, working with your own data made everything very 'real' rather than just being theoretical.
Course taken: September 2016
Would you recommend this course?: Yes

Google AdWords Search, Display, Remarketing, Dynamic Remarketing & Shopping Masterclass - 4 Days

Former Student

05/09/2016
What I would highlight: Extremely useful and practical approach to Analytics. The ability to make changes to our Analytics account during the course as I learnt was invaluable.
Course taken: September 2016
Would you recommend this course?: Yes

Google AdWords 101 - Building, optimising and managing search campaigns - 1 Day

Former Student

05/09/2016
What I would highlight: Excellent course. Provided great insights to manage and optimize Adwords accounts, and solved many doubts me and my colleagues had on managing our accounts and campaigns.
Course taken: September 2016
Would you recommend this course?: Yes

Google Analytics 202 - Analysing organic search, paid search, in-bound social media and attribution modelling - 1 Day

Former Student

05/09/2016
What I would highlight: The course was an amazing experience! Just brilliant. I was very impressed with the trainers knowledge and experience with GA. We covered above and beyond what I wanted to know and I have some great things I can start applying to our own GA accounts. On day 2 I especially liked learning about SEO and Social Media and how we can track these through GA.
Course taken: September 2016
Would you recommend this course?: Yes

Google Analytics 202 - Analysing organic search, paid search, in-bound social media and attribution modelling - 1 Day

Former Student

05/09/2016
What I would highlight: a lot of information in a short amount of time. hard to know what to ask without a techinical background. must understand google analytics platform prior to taking class. great class for an intermediate user that works with google analytics daily, but too fast paced for someone just starting out.
Course taken: September 2016
Would you recommend this course?: Yes

Google Analytics 202 - Analysing organic search, paid search, in-bound social media and attribution modelling - 1 Day

Former Student

05/09/2016
What I would highlight: After attending the 101 this is a great continuation that gives you more technical insights into Google Analytics capabilites. The part about Goals is very well explained and makes you realize how important it is to set benchmarks for your sites.
Course taken: September 2016
Would you recommend this course?: Yes

Google AdWords 301 - Extending search campaigns with display advertising and remarketing - 1 Day

Former Student

05/09/2016
What I would highlight: Absolutely valuable information. Not necessarily easy to readily deploy, it may take a bit of refresher and retry to ensure the tools are correctly configured and ready to use.
Course taken: September 2016
Would you recommend this course?: Yes

Google AdWords 101 - Building, optimising and managing search campaigns - 1 Day

Former Student

05/09/2016
What I would highlight: A good understanding of tag management, building and using filters, and how to change cookie behaviour was achieved. This final day also brought together a lot of what was covered in the days prior to this so it was a good way to end the week. I'm glad some things were re-capped too like filters and the Google Cookies because it reinforced my understanding.
Course taken: September 2016
Would you recommend this course?: Yes

Google AdWords 101 - Building, optimising and managing search campaigns - 1 Day

Former Student

05/09/2016
What I would highlight: I was rather naive when I first attended GA 101, thinking that my dabbling over the last year or two meant that I was a semi-proficient analytics user - how wrong I was. GA 101 is pretty mind-blowing in this regard, tearing down the doors and exposing the extensive corridors, halls and vast expanses hidden inside Google analytics. GA 101 is a must for anyone who is looking to progress their business's online strategy.
Course taken: September 2016
Would you recommend this course?: Yes

Google Analytics 202 - Analysing organic search, paid search, in-bound social media and attribution modelling - 1 Day

Former Student

05/09/2016
What I would highlight: What a rich training ! the course is really complete, you can ask as many questions as you want and you'll get a clear answer. It gives you some really powerful tricks that you just can't wait to try back at work. you'll be tired at the end of the day but it worth it.
Course taken: September 2016
Would you recommend this course?: Yes

Google Analytics 202 - Analysing organic search, paid search, in-bound social media and attribution modelling - 1 Day

Former Student

05/09/2016
What I would highlight: What a rich training ! the course is really complete, you can ask as many questions as you want and you'll get a clear answer. It gives you some really powerful tricks that you just can't wait to try back at work. you'll be tired at the end of the day but it worth it.
Course taken: September 2016
Would you recommend this course?: Yes

Google AdWords 302 - Extending search campaigns with feeds, dynamic remarketing and shopping - 1 Day

Former Student

05/09/2016
What I would highlight: It's focuses on what all attendees are attending for and focuses on those needs. There maybe a little too much time spent on activities and there could maybe be a bit more time spent on Q and A.
Course taken: September 2016
Would you recommend this course?: Yes
See all
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ivantage Limited