PMA Media Training courses

...job or taking on design responsibilities, who need to use Illustrator to create illustrations, logos, advertisements, or other graphic documents...

...You will also take away copies of designs you have developed. Includes Advanced design concepts Revitalising your publication Analysis of delegates' magazines...

...Creating and managing layers - Working with styles - Using keyboard shortcuts - Creating sophisticated tables - Preparing documents for printers Not...

...Dealing with large ads or heavy picture content - Handling covers, inserts and specials - Making sure you're getting the most of your DTP package...

...Creating a banner - Filters - Exporting to the web - Colour management - Using layers - Preparing documents for commercial printing - New CS3 integration facilities Not...

...Justification, track and kern types - Dragging items between document windows and importing files - Editing and typographical control - Embedding rules and pictures...

...Working with text and graphics - Working with fonts and styles - Using colour swatches and gradiants - Using graphic and layout tools - Transparency...

...be able to produce your own pages on screen. Includes: - Tools, menus and palettes - What makes a good design - Setting up a template - Using an effective...

...and those whowant to learn the new facilities in the latest version of thissoftware. Course content: For those with some DTP knowledge and those who...

...communications staff and marketeers who write for websites. For journalists, PRs, internal and external communications staff and marketeers who write for websites...

...Suitable for: Journalists, PRs, internal and external communicators and marketeers who put up and manipulate information on the web. Journalists...

...and gain a deep understanding of who is accessing your site, how and why. - How to measure visitors to web sites - The key metrics - Which analysis tools work best for...

...Includes: - Terminology - and the jargon - Cameras, lights, recording and editing requirements and how to use them - Sound quality - how the professionals achieve...

...Identifying and targeting your audience - Detailed site planning - how to set up a site map - Future-proofing your site - Creating targeted content...

...Includes: The new skills you need What broadcast content can offer that print cannot The key elements of storytelling in broadcast journalism Preparing content...

...site in search engine rankings. For anyone responsible for attracting visitors and boosting their site position on search engine rankings. The technology...

...Getting the intro headline right - Tips on effective interviewing - Grabbing attention straight away - Tightening up language, grammar and punctuation...

...Includes: Media relations Communications audits Market research Sponsorship, competitions and awards Conferences, exhibitions and event management Confident and powerful radio...

...Suitable for: Experienced PR staff who want to improve their writing skills and those who have attended our basic workshop. Experienced PR staff who...

...readers and viewers - Avoiding repetition - How good copy sells - Learn the hidden rules to solid copy - Winning headlines Not for: Experienced copywriters...