PMA Media Training courses

...Producing ads and editorial pages that combine text and imported graphics - How to use Illustrator with other programs Not for: Experienced users...

...Suitable for: Those who have been designing pages as part of their job for at least two years. Those who have been designing pages as part of their job for at least two years...

...who want to produce pages on screen. For those with little or no knowledge of DTP or design, who want to produce pages on screen. This Adobe-accredited...

...Suitable for: Subs and art editors handling design, who want to improve their pages and inject fresh ideas. Subs and art editors handling design...

...Suitable for: Experienced Illustrator users who work with the programme regularly. Experienced Illustrator users who work with the programme regularly...

...Tables and tabs - Setting up style sheets - Using shortcuts - Workflow issues - Efficient integration with the CS3 or CS4 suite Not for: Those inexperienced...

...involved in producing documents using InDesign rather than Quark. Includes - The InDesign interface - menus and palettes - New document settings...

...who want to produce pages on screen. This workshop combines learning Quark XPress with the basic elements of design. By the end of the workshop you...

...to creating master pages that save time, and preparing for print. Includes: - File management and better housekeeping - Templates and master sheets...

...How writing for the web differs from traditional writing. How words can affect design considerations. Includes: - How readers differ: accounting for surfers and users...

...Suitable for: Journalists, PRs, internal and external communicators and marketeers who put up and manipulate information on the web. Journalists...

...and gain a deep understanding of who is accessing your site, how and why. - How to measure visitors to web sites - The key metrics - Which analysis tools work best for...

...edit and upload their own radio-style and video programmes for the web. For those who want to learn how to record, edit and upload their own radio-style...

...The workshop covers content and design considerations, plus tips on choosing and using software. Includes: - Strategy - what do you want your website to achieve?...

...Includes: The new skills you need What broadcast content can offer that print cannot The key elements of storytelling in broadcast journalism Preparing content...

...How search engines work and what they aim to achieve - Why content is critical - Refining your content to attract search engines - Keyword analysis...

...and those who have never had any training in the basic writing skills aspect of their job. Discover how to write what a journalist will...

...Includes: Media relations Communications audits Market research Sponsorship, competitions and awards Conferences, exhibitions and event management Confident and powerful radio...

...to improve their writing skills and those who have attended our basic workshop. Experienced PR staff who want to improve their writing skills and those...

...using fresh ideas - Measuring readability - Changing some old attitudes - Thinking up an original way to stimulate business - Devising copy to attract...