PMA Media Training courses

...Getting your message across using creativity - Avoiding common mistakes - Creating relevant, yet unexpected concepts - Writing copy your audience...

...Scheduling speakers for conferences - best practice hints and tips - Making an event relevant to key media - Maximising coverage - Exhibitions that...

...scenario planning and foreseeing a problem - How external sources can affect you - What to do when things go wrong - Setting up spokespeople and a chain of command...

...Improving the words you use, and how you use them - Dealing with clients who think they know best - Improving your case studies and features...

...Presentation - the relationship between words and design - Checklist to ensure you have covered all the key points Not for: Those experienced in everyday...

...Structuring your writing - Planning what you want to say - Keeping to significant points and comments - Maintaining a reader's attention - Highlighting key points...

...A look at the skill set needed to sell ideas to an audience. Includes: - How to sell yourself in the first two minutes - Opening with impact...

...Getting your point across - Dealing with the paparazzi and doorstepping - Avoiding gaffes; how to channel your thought processes Not for: Experienced radio...

...The difference between written and spoken text - How delivery affects the impact of a speech - Gestures and movements to enhance your words...

...How the law applies to mobile media and online publishing - When you may be affected by the laws of other countries...

...Suitable for: Media law affects PR in two ways. You may create legal problems in the material you publish: press releases, client magazines and so...

...training inphotographic techniques. The increasing number of people in PR, journalismand general business who have to take pictures as wellas produce...

...For anyone who works in internal communications and wants to improve their skills. Developing strategic business goals. Includes: - Gaining ownership from the...

...A vital workshop for those in government or business. Anyone new to the internal communications department of an organisation, and those seeking to improve...

...Designed to give anyone the basic skills and understanding of desktop video editing. Practical workshop involving hands-on editing exercises...

...focus their Photoshop skills. Course content: For designers and those working in production who want to focus their Photoshop skills. This advanced Photoshop...

...presenters, broadcasters and entrepreneurs - Knowledge and tools you can use immediately, including your personal brainstorming manual to run your own sessions...

...marketing tool - The online/print balance - How to make readers feel the magazine has value, and is a reward for customer loyalty - The magazine as a vehicle...

...Suitable for: Designers with some experience of Flash design who would like to learn basic and intermediate Actionscript. To gain the most from this class...

...Using email and other methods - The follow-up - Building up your contacts Those whose stories always run as they have pitched...