Strategic Marketing Postgraduate Degrees in Lancashire

...each student carries out an individual in-depth piece of scholarly research and produces a dissertation, this is often based on a practical project conducted... Learn about: Marketing in Practice, Markets and Marketing, Marketing Management...

...each student carries out an individual in-depth piece of scholarly research and produces a dissertation, this is often based on a practical project conducted... Learn about: Advanced Marketing Management, Management Dissertation, Digital Marketing...

...and will be introduced to many theories, tools and techniques that firms can use to connect with and shape those markets. You’ll also learn what firms... Learn about: Marketing Communications, Marketing Simulation, Digital Marketing...

...The Department of Marketing has a vibrant research culture, with specialisms in the key areas of consumer research, business marketing and purchasing... Learn about: Market studies, International Marketing, Business Marketing...

...marketing research, consumer data science, CRM and consultancy You will study a range of modules as part of your course, some examples of which are listed below... Learn about: Strategic sourcing, Business Analytics, Spreadsheet Modelling...