Refine your Moderating Skills

The Market Research Society (MRS)

Course

In London

£ 505 + VAT

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Description

  • Type

    Course

  • Location

    London

This course enables you to: refine and extend your existing range of techniques for moderating focus groups. Suitable for: This course will benefit moderators with experience of the qualitative process who wish to be able to provide a broader opportunity to their clients. It is also relevant to clients used to working with qualitative projects who wish to gain greater insight into the moderating process.

Facilities

Location

Start date

London
See map
72 Margaret Street, W1W 8ST

Start date

On request

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Course programme


Broaden your knowledge, discover new approaches and enhance your skills

Objective
This course enables you to:
  • refine and extend your existing range of techniques for moderating focus groups.

Learning outcomes
By the end of the course, delegates should have developed:
  • a wider range of options for planning and structuring focus groups
  • more effective listening skills for moderating focus groups
  • greater confidence in their ability to apply a wide range of tools and techniques relevant to social and commercial research
  • a wider range of approaches to moderating, including the use of NLP to energise groups and meet the demands of client observation

Who will benefit?
This course will benefit moderators with experience of the qualitative process who wish to be able to provide a broader opportunity to their clients. It is also relevant to clients used to working with qualitative projects who wish to gain greater insight into the moderating process.

See related categories

Refine your Moderating Skills

£ 505 + VAT

The best Market Analysis courses

See all

See all