Sales Directors Programme

Course

In Bedfordshire

Price on request

Description

  • Type

    Course

  • Location

    Bedfordshire

This programme will equip you with the skills and tools you need to successfully manage your company's business, engage customers, and lead your sales team. The focus is on strategic selling that will help companies to develop sustained competitive advantages and achieve long-term performance. Read more Read less The program is organised around four key themes: strategy, structure, measurement, and people development, and includes a 4-day agenda to cover and practice the contents, plus a 5th day (a few weeks later) to reflect on some application to real problems that the delegates currently face in their companies. By the end of the programme, you should be able to make a sound assessment of your company's sales strategy, identify potential areas for improvement, and propose an intervention plan that will support sustained growth and sales performance.

Facilities

Location

Start date

Bedfordshire
See map
Cranfield University Cranfield, MK43 0AL

Start date

On request

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Reviews

Subjects

  • Sales
  • Sales Training

Course programme

Module dates

The programme modules run on the following dates:

Module February 17 Programme June 17 Programme October 17 Programme
1 20 - 23 February 2017 6 - 9 June 2017 2 - 5 October 2017
2 22 March 2017 (Follow up day)
6 July 2017 (Follow up day)
8 November 2017 (Follow up day)




What you will learn You will gain:
  • An understanding of how to make the selling effort productive in the long run.
  • An increased ability and confidence in influencing, managing and motivating sales teams
  • Practical tools for managing a customer portfolio and creating customer value.
  • The opportunity to peer-learn from participants operating in a variety of industries, and to network.
Your organisation will gain:
  • The renewed vision and commitment of a senior executive who could lead or support change management initiatives for the business.
  • Visibility of the numerous resources that Cranfield University can offer to companies (e.g., customised programmes, the KAM Research Club).
  • The opportunity to connect with senior executives in other companies which may face similar business challenges.

Sales Directors Programme

Price on request