Social Selling for Small Businesses

Churchill Square Training & Development

Course

Online

£ 39 VAT inc.

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Description

  • Type

    Course

  • Methodology

    Online

  • Duration

    Flexible

  • Start date

    January

Study materials, tutor support and certificate

Social selling isn’t just a fad or the latest approach to selling that businesses need to adopt. It’s a result of the massive integration of social media in how we conduct our lives. Sales professionals understand they can connect to and leverage these habits. This course is designed for entrepreneurs and sales professionals to learn how to function in that space.

In this one-day workshop, we’re going to explore how social selling is an essential requirement for sales teams, and how the relationships that are created and nurtured within social media will help you grow and sustain your business. We’ll also learn how to apply specific techniques to connect with your audience and potential fans in the social space.

Facilities

Location

Start date

Online

Start date

JanuaryEnrolment now open

About this course

-Describe the attributes of social selling
-Explore how social selling can generate results for your small business
-Apply social selling strategies to create relevance in social media
-Understand the power of leveraging different social media platforms in social selling
-Measure your social selling results

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Subjects

  • Social Selling
  • Social Media
  • Sales
  • Media
  • Sales Training
  • Sales Techniques
  • Business Marketing
  • Business Strategy
  • Strategic Planning
  • Business management
  • Building Relationships
  • Customer Service
  • Customer Service Skills
  • Customer Relationship Management
  • Customer satisfaction
  • Customer Retention Strategy
  • Customer relationship
  • Content Creation
  • Sharing Content
  • Technology

Teachers and trainers (1)

Susan Lloyd

Susan Lloyd

Managing Consultant

Susan has over twenty five years senior professional work experience, she spent the first 10 years of her career as a training manager in the Royal Navy, which included training design, delivery and training technologies. Both academically and professionally well qualified, she gained a top MBA from Cranfield University, an MA Marketing. In 2013, she qualified as an NLP Master Practitioner, she n

Course programme

COURSE OUTLINE

Defining Social Selling

Doing Your Research

Next, participants will explore the three key questions that will underpin their social selling strategy:

  • Who will you connect with?
  • Why do you want to connect with them?
  • How will you connect and engage?

Building Relationships

In this session, participants will learn about building relationships to support social selling.

Sharing Content

In this session, participants will learn how to be relevant to their audience. Tips for helping their sales team flourish will also be covered.

Leveraging Technology

This session covers some of the most popular social selling platforms, including LinkedIn, Twitter, Pinterest, and Instagram.

Measuring the Results

Next, participants will learn how to measure social selling results. The importance of customer relationship management tools will also be discussed.

Keep Going Forward

To wrap up the course, participants will consider how they can continue to evolve their social selling strategy.

Additional information

WHAT TOPICS ARE COVERED:

-Defining Social Selling
-Doing Your Research
-Building Relationships
-Sharing Content
-Leveraging Technology
-Measuring the Results
-Keep Going Forward

See related categories

Social Selling for Small Businesses

£ 39 VAT inc.

The best Business Management courses

See all

See all