Course not currently available

Understanding the Media and How they Work

Short course

Inhouse

Price on request

Description

  • Type

    Short course

  • Methodology

    Inhouse

  • Duration

    1 Day

Understanding how the media works is the first step in making it work for you. Suitable for: In-house PR professionals who wish to gain a deeper understanding of how the media work

Questions & Answers

Add your question

Our advisors and other users will be able to reply to you

Fill in your details to get a reply

We will only publish your name and question

Emagister S.L. (data controller) will process your data to carry out promotional activities (via email and/or phone), publish reviews, or manage incidents. You can learn about your rights and manage your preferences in the privacy policy.

Reviews

Course programme

Understanding the Media and How they Work

(1 day)

Ideal for

In-house PR professionals who wish to gain a deeper understanding of how the media work.

Benefits

Understanding how the media works is the first step in making it work for you.

Content of the course

  • The main arms of the media:
  • Sound: radio
  • Vision and sound: TV and video
  • Print: newspapers, magazines and newsletters
  • The main branches:
  • International
  • National
  • Business
  • Regional
  • Consumer
  • What they look for in stories, contacts and interviews
  • How to keep them well fed

Understanding the Media and How they Work

Price on request