ContentETC courses

...who have at least one year’s experience, or who have completed the Writing great features course, and are now ready for the next stage of their development...

...Advanced news writing This comprehensive e-learning course builds on the foundations of basic news writing, exploring the many options and challenges encountered when gathering...

...writing skills to really engage your reader · Structuring your piece to pull the reader through · Balancing sentence lengths; managing pace...

...under Defending your copyright Defences Not a substantial copy Created without knowing about the first Consent through licensing Incidental inclusion... Learn about: Intellectual Property, Intellectual Property Law, Legal cases...

...as well as any material published on the internet. With quizzes to test your knowledge as you progress, by the end of this course you’ll know how to sidestep... Learn about: Libel defences, Criminal libel, Malicious falsehood...

...How to use your writing time super-efficiently. How the law affects what you can and can't write. Suitable for: Suitable for: Anyone new to reviewing or testing products...

...and applied - all of the key principles...

...a quick recap on what to avoid. This course is great if you report, write or edit in any print or digital medium, and want a rapid, practical and accurate... Learn about: Passing off, Intellectual Property, Media Law...

...Your words need to work much harder to get your message across. This e-learning course shows you all the vital secrets - how the right language makes your copy easier to... Learn about: Writing online, Online Writing, Differences to print writing...

...tips and checklists at key stages of the course. These cover vital topics including: changing the description of the company/organisation at the end...

...Part 1: What proofreading is, where mistakes occur and the skills we need to be an effective proofreader Part 2: The knowledge required to proofread effectively Part... Learn about: Layout and formatting, House Style, Punctuation rules...

...Top 20 grammar mistakes and how to fix them The essential lessons of grammatical usage and construction The key principles of effective punctuation... Learn about: Semi colons, Clear writing...

...How to manage and present your experts or PR spokesperson. How to use PR emails to maximise the impact of your message. Why journalists and reviewers love case studies... Learn about: PR training, Press Release Writing, Pr emails...

...You will learn: How to lead an effective team. The secrets of proven motivational techniques. What, how and when to communicate. How to run a productive meeting...

...What all of that digital jargon really means! ...and much more. Anyone who wants to boost their understanding of all things digital. Ideal preparation... Learn about: Digital Media, Social Media...

...and we'll even help you build a free SEO Action Plan for you to implement straight away. This e-learning training course will help you to compete more effectively online... Learn about: How search is evolving, Search Engine Optimisation, Search Engine Marketing...

...why it's important to blog; how to create greate blog content; and how to maximise the positive impact it will have on your life, work or business...

...that make a good introduction The inverse news pyramid News language A checklist for subbing news A step-by-step approach to subbing a feature Comparing... Learn about: Editing copy, Spotting mistakes, Business wriitng...

...The art of précis From the detail to the main parts Putting your thinking into words The best length Keeping it simple Avoiding too many clauses and watching... Learn about: Business Writing, Writing Skills, Report editing...

...Contempt of court and social media - What you can and cannot publish during investigations, searches and trials... Learn about: Social Media...