Consumer Behaviour Courses

... SEMESTER Consumer Behaviour International Purchasing and Supply Chain Management Issues in Global Business & Strategic Concepts SIXTH SEMESTER Improving... Learn about: Supply Chain Management, Business and Management, Managing Performance in Operations...

... Behaviours 4. SALES SKILLS FUNDAMENTALS Range of Sales Transactions Communication Skills for Sales. The Sales Cycle Analysing Your Sales Performance... Learn about: Customer Relationships, Sales Management, Buying Behaviours...

... Consumer behaviour Defining your business Marketing Building a pricing strategy and payment policy The importance of forecasting financial information... Learn about: Business Plan, Business Administration, Financial strategy...

...MBA in E- commerce Marketing and Management is designed to help students and working professionals thrive within an e-commerce domain. This programme integrates multiple domains such as E-commerce, Digital Marketing, Consumer Behaviour, Media and Marketing for deep understanding. It also focuses... Learn about: Marketing Management, Skills and Training, Digital Marketing...

..., companies, non-profits or in government. The main career areas covered by the course include: communications strategy, market and consumer research, brand development and positioning, integrated multi-media promotional communications, media planning, art direction, copywriting, public relations and advocacy... Learn about: Communication Training, Art Direction, Social Media...

... decision making skills so you can maximise business performance in fast-moving, digitally connected and international markets You study topics such as: the principles of markets, marketing and selling marketing strategy and planning services marketing business-to-business marketing consumer behaviour... Learn about: Accounting and Finance, Consumer Behaviour, IT Management...

..., but these offer a good idea of what we teach. Compulsory Consumer Behaviour: To provide students with a critical understanding of 'consumer behaviour... Learn about: Business School, Marketing Mix, Consumer Behaviour...

... Business Management, 6.Marketing Research and Consumer Behaviour, 7.Advertising and Sales Promotion, 8.Services Marketing, 9.International Marketing... Learn about: Resource Management, Services marketing, Marketing Management...

... covered by the course include: communications strategy market and consumer research brand development and positioning integrated multi-media promotional communications media planning art direction copywriting public relations and advocacy social media management. Our course is comprised of learning... Learn about: Communication Training, Art Direction, Social Media...

... modules to make up the remaining 30 credits Module title Credits. Consumer Behaviour Consumer Behaviour 15 credits This lecture course will introduce... Learn about: Marketing Strategy, Virtual Reality, Talent Management...

... resources of moral philosophy, CSR, sustainability and corporate governance. Consumer Behaviour To provide students with a critical understanding of 'consumer... Learn about: Marketing Communications, Corporate Governance, IT Management...

... Consumer Behaviour Digital and Social Media Marketing Marketing Research (Postgraduate) Public Relations Relationship Marketing Strategic Marketing... Learn about: Marketing Management, Public Relations, Brand Management...

... advertising, brand management or market research) or more general management and consultancy. In the first two years of our Retailing, Marketing and Management BSc (Hons) course you will cover the core areas of retailing, marketing, economics, financial management and organisational behaviour. In your final... Learn about: Consumer Behaviour, Financial Management, Marketing Management...

... in Management (Graduate Project) International Business. Plus two options from: International Business Finance Financial Management Consumer Behaviour Global... Learn about: Strategic Management, Project Management, Resource Management...

... in organisational products, structures, strategies, and processes. You can choose to study the latest techniques and strategies for consumer behaviour and marketing... Learn about: Project Management, IT Management, Skills and Training...

...Our MSc Sport Marketing is aimed at those who wish to develop their understanding of marketing and how it applies to the sport industry. It provides a comprehensive introduction to a range of generic marketing subjects, such as brand management, marketing communications and consumer behaviour... Learn about: Full Time, Brand Management, Marketing Research...

...From Idea to Launch: How to Start a Successful Venture This course highlights the importance of individual behaviour and the external environment... Learn about: Management skills, Business Project, Marketing Strategy...

...The Treating Customers Fairly (TCF) initiative aims to deliver six improved outcomes for retail consumers and firms should be focused on trying to achieve these outcomes. Firms should by now be seeking to make TCF an integral part of their business culture, since TCF is a continuous process –... Learn about: Management Information, Banking Investment, Consumer Behaviour...

... marketing. 3. Economics and Management Foundations: These will introduce you to management theory and practice, organisational behaviour, and economics. Given the key role of marketing as a strategic function of an organisation, this BSc in Marketing aims to familiarise you with how a company works, and... Learn about: Social Media, Consumer Behaviour, GCSE Mathematics...

...Our MSc International Marketing will allow you to develop insights into marketing decision-making in a global cultural context. You will gain in-depth knowledge of marketing practice through modules such as Consumer Behaviour and Brand Management, alongside a comprehensive understanding... Learn about: Marketing Research, International Marketing, Full Time...