Creating Superior Customer Experiences

Customer Experience - Delivering more than the mechanics of Usability

This course designed to explore the activities involved in creating and measuring engaging online experiences:

Develop an understanding of the Total Customer Experience - integrate across channels and beyond the limited online transaction

If you are involved in developing a new site or improving the experience of an existing site this course will highlight the key steps involved in building and maintaining great online experiences. Project managers, designers, and developers, commercial or marketing functions can all benefit from learning about the various activities available.