Persuading And Influencing People

Who is it for
This course is for anyone who needs to build a relationship within their organisation in order to get colleagues on side and for those in a sales or account management role who are dealing with potentially difficult customers or situations.


What is it about

• The skills to be more persuasive and exert more influence
  
  
• Increased confidence to make you more effective in handling different people and situations
  
  
• An understanding of different communication styles, and how to adapt your own when necessary
  
  
• More success in negotiations
  
  
• Insights into emotional intelligence
  
  
• Strategies to state your case convincingly
  
  
• Improved questioning and listening skills
  
  
• Blended learning modules to extend your learning back into the workplace

What will i get out of it
This course will help you bring people around to your way of thinking, reducing resistance to new ideas and eliminating conflict. Delegates will learn how to build rapport more easily by utilising appropriate communication styles and they will practice persuasion techniques for dealing with difficult people and situations.


Course overview
Stage 1 - The course


Understand persuasion

• The characteristics of a successful persuader
  
  
• The secrets of self-belief and courage
  
  
• Moving from a push to pull style of persuasion

Preparing to persuade

• Learn to build trust through seeing other people's perspectives
  
  
• The importance of non-verbal communication

Explore what others want

• Effective questioning techniques
  
  
• Realise the values and motivations of others
  
  
• Hone your listening skills and overcome barriers to active listening

Communication Style

• Choose from a range of communication styles dependant on the situation
  
  
• Learn to respond to rather than react

Overcome resistance

• Select one of the six levels of assertiveness, without compromising the values of others
  
  
• Use emotional intelligence to your advantage
  
  
• Negotiate for a genuine win-win situation

State your case persuasively

• Adopt strategies that work for you, and state your case assertively and convincingly, in both groups and one-on-one situations.

Stage two - MP3 learning bites
1) Effective communication: getting your message across
2) How to be liked and respected
3) Building relationships


Stage three - e-learning
After you have attended the course, a modular e-learning programme will be delivered to your inbox. These interactive, bite-sized follow-ups (completed at a time to suit you) will cement the learning from the course and remind you of useful techniques for your next 'real-world' presentation.