Strategic Marketing

Short course

In Nottingham

£ 145 VAT inc.

Description

  • Type

    Short course

  • Location

    Nottingham

  • Duration

    1 Day

The ability to create an in depth marketing plan for your company by developing an understanding of marketing techniques and principles. Knowledge to perform marketing audits and other marketing analysis. A direct influential involvement with the growth of your company by ongoing management and change of the marketing plan and initiatives. Suitable for: Those involved with creation of marketing plans and initiatives. Business Managers, Directors and Senior Marketing Managers involved with re-positioning market strategies, introducing new product or entry into new markets. Directors and Marketing Managers directly involved with Business Growth Planning.

Facilities

Location

Start date

Nottingham (Nottinghamshire)
Mercury House, Shipstones Business Centre, Northgate, New Basford, Nottingham, NG7 7FN

Start date

On request

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Course programme

Maximising market presence and stimulating business growth

  • Review market positioning; learn how to formulate competitive strategies and market initiatives.
  • Explore the marketing mix and review marketing tools and techniques.
  • Understand the marking communication process and create a plan driven by strong product or branding.
  • Learn how to analyse and plan in order to set clear, achievable objectives.
  • Undertake a marketing review of your company and build on your findings to take the business forward.
  • Learn how to build flexibility into the marketing plan in order to accommodate business and market changes.

Strategic Marketing

£ 145 VAT inc.