Communications Audit and Strategy Planning
Short course
In London
Description
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Type
Short course
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Location
London
Facilities
Location
Start date
Start date
Reviews
Course programme
Communications Audit and Strategy Planning
Where are you going? What are you saying?
You might know what you want to say to the world now ... but will that suit your business objectives for the next quarter ... the next year ... what about where you want to be in the next five years?
How can you be ‘on message' if you don't even know what that message is and whether it is the right one, or not? How do you know if your audience is listening and even if they care? Or even if they are the right audience for your business plan?
So much of what you decide about your business market is determined by analysing your market's needs, but are you like so many companies who are so busy getting down to business that you forget the all important elements of communication?
You might have a business plan ... but do you have a communication plan that will help you achieve your identified goals?
We can help you with this vital area. We can devise a course that will take your team through the key components of a communications strategy. We also have a team of consultants who have been involved in communications planning and management for many years and canl work closely with your executive teams to produce the right communications programme for you.
Our consultants have worked alongside companies and organisations, like BT and the British Council, to run audits and plan strategies for specific issues, departments or corporately. As part of this, we work closely with both internal and external PR teams.
We also run editorial ‘message-testing' workshops to help flush out those exciting stories that should help you win exciting headlines but often get forgotten or overlooked....or are simply never identified!
Communications Audit and Strategy Planning