Consumer Behaviour Courses

..., strategic aspects of marketing, segmentation, positioning, buying behaviour by organisations, and e-Commerce. Also, our strong links with local businesses provide opportunities to network and develop the employability skills that make our graduates stand out. Our graduates successfully go on to... Learn about: IT Management, Basic IT, Basic IT training...

... from the list below): Project Management International Business Consumer Behaviour Employee Relations Module summaries Year 1 (Level 4) Professional Skills... Learn about: Organisational Behaviour, Business Studies, Business Accounting...

...location and time) are subject to change over time. Year 1 modules include: Digital Business Management and Emerging Technology (core, 15 credits)... Learn about: People Management, Business and Management, IT Law...

... of organisation such as public, not-for-profit and cooperative. Specialist modules will introduce you to major marketing concepts and techniques, planning and strategy, and topics such as brand management, consumer behaviour and public relations. You will then use your critical analysis and independent judgement... Learn about: Media Marketing, Performance Management, Financial Management...

... of marketing Consumer Behaviour (MKIB155) Level 1 Credit level 15 Semester Second Semester Exam:Coursework weighting 60:40 Aims Understanding how customers... Learn about: Consumer Behaviour, Business Environment, IT Management...

... Business Consumer Behaviour Project Management Managing Small and Medium Enterprises Module summaries Year 1 (Level 4) Professional Skills for Business... Learn about: Business Development, Business Operations, Management Accounting...

...based on their own innovative research. Completing this module will give you an advantage when competing for jobs in the third and public sector. Our Business... Learn about: IT Management, IT Law, Skills and Training...

... Ethics; plus one other. COMPULSORY MODULES Brand Management Consumer Behaviour Digital and Social Media Marketing Marketing Research Strategic Marketing... Learn about: Marketing Research, Consumer Behaviour, Part Time...

... Project Management International Business Consumer Behaviour Employee Relations Module summaries Year one modules Professional Skills for Business... Learn about: Consumer Behaviour, Corporate Law, Resource Management...

... Business Consumer Behaviour Project Management Managing Small and Medium Enterprises Module summaries Foundation year (Level 3) We believe in giving... Learn about: Business Accounting, Business Studies, Business Development...

... modules from the list below): Project Management Consumer Behaviour Employee Relations Managing Small and Medium Enterprises International Business Finance... Learn about: Financial Management, Business Studies, Financial Training...

... of business. The emphasis of this course in on marketing and so we will focus on products, distribution, pricing and promotion, and how these affect consumer behaviour. We have developed this course in partnership with public and private local business organisations to give you real-world understanding... Learn about: Management Accounting, Business Studies, IT Law...

... International Business Final Project (Dissertation) Optional modules (choose one optional modules from the list below): Project Management Consumer Behaviour... Learn about: Business Studies, Business Finance, International Business...

... of business. The emphasis of this course in on marketing and so we will focus on products, distribution, pricing and promotion, and how these affect consumer behaviour. We have developed this course in partnership with public and private local business organisations to give you real-world understanding... Learn about: Business Accounting, Business Operations, Business Development...

...): Project Management Consumer Behaviour Employee Relations Managing Small and Medium Enterprises International Business Finance. Module summaries Foundation... Learn about: Corporate Law, Strategic Management, Financial Accounting...

... now. But knowledge does just attract you, it attracts millions of consumers who receive thousands of impacts over the course of a day, as soon as they step out of their front door, and even in their own homes, through their devices. The Master in Psychology and Consumer Behaviour is designed to equip... Learn about: Social marketing, Fundamentals of consumer, Consumer Behaviour...

... of being competitive in the only way possible: innovating, transforming and adapting quickly, agilely and efficiently to a market that is more dynamic than ever. Marketing begins and ends with the consumer, it is the cornerstone of a strategy designed around consumer behaviour. Hence the importance... Learn about: Marketing Strategy, Product marketing, Media Marketing...

...: consumer behaviour theory, market segmentation, targeting of specific demographics, consumer touchpoints and, in line with current trends, digital marketing strategies. The application of these fundamentals will enable organisations to implement cost effective marketing strategies or the knowledge... Learn about: Consumer Behaviour, Marketing Communications, Learning and Development...

... Behaviour Operations Management Marketing Planning Strategic management... Learn about: Law for Business, Business Environment, Marketing Planning...