Consumer Behaviour Courses

... with trying to understand how customers and consumers behave, how markets function and evolve, how firms relate to these markets, as well as identifying the contributions of Marketing to organisational performance and societal welfare. As the BA Marketing at Liverpool is highly regarded by the influential... Learn about: International Business, Basic IT training, Skills and Training...

... from the list below): Project Management International Business Consumer Behaviour Employee Relations Module summaries Year 1 (Level 4) Professional Skills... Learn about: Business Accounting, Business Start-up, Corporate Law...

...location and time) are subject to change over time. Year 1 modules include: Digital Business Management and Emerging Technology (core, 15 credits)... Learn about: People Management, Business and Management, IT Law...

... of organisation such as public, not-for-profit and cooperative. Specialist modules will introduce you to major marketing concepts and techniques, planning and strategy, and topics such as brand management, consumer behaviour and public relations. You will then use your critical analysis and independent judgement... Learn about: Strategic Management, Social Media, Financial Training...

... of marketing Consumer Behaviour (MKIB155) Level 1 Credit level 15 Semester Second Semester Exam:Coursework weighting 60:40 Aims Understanding how customers... Learn about: Skills and Training, Basic IT, Basic IT training...

... Business Consumer Behaviour Project Management Managing Small and Medium Enterprises Module summaries Year 1 (Level 4) Professional Skills for Business... Learn about: Business Studies, IT Law, Business Accounting...

...based on their own innovative research. Completing this module will give you an advantage when competing for jobs in the third and public sector. Our Business... Learn about: IT Management, Skills and Training, People Management...

... Ethics; plus one other. COMPULSORY MODULES Brand Management Consumer Behaviour Digital and Social Media Marketing Marketing Research Strategic Marketing... Learn about: Media Marketing, Public Relations, Social Media...

... Project Management International Business Consumer Behaviour Employee Relations Module summaries Year one modules Professional Skills for Business... Learn about: Financial Training, Business Accounting, Consumer Behaviour...

... Business Consumer Behaviour Project Management Managing Small and Medium Enterprises Module summaries Foundation year (Level 3) We believe in giving... Learn about: Resource Management, Business Operations, Financial Accounting...

... modules from the list below): Project Management Consumer Behaviour Employee Relations Managing Small and Medium Enterprises International Business Finance... Learn about: IT Law, Business Finance, Corporate Law...

... of business. The emphasis of this course in on marketing and so we will focus on products, distribution, pricing and promotion, and how these affect consumer behaviour. We have developed this course in partnership with public and private local business organisations to give you real-world understanding... Learn about: Business Studies, Consumer Behaviour, Part Time...

... International Business Final Project (Dissertation) Optional modules (choose one optional modules from the list below): Project Management Consumer Behaviour... Learn about: Financial Management, Business Development, IT risk...

... of business. The emphasis of this course in on marketing and so we will focus on products, distribution, pricing and promotion, and how these affect consumer behaviour. We have developed this course in partnership with public and private local business organisations to give you real-world understanding... Learn about: Resource Management, Financial Training, Strategic Management...

...): Project Management Consumer Behaviour Employee Relations Managing Small and Medium Enterprises International Business Finance. Module summaries Foundation... Learn about: Strategic Management, Corporate Law, IT Project Management...

... now. But knowledge does just attract you, it attracts millions of consumers who receive thousands of impacts over the course of a day, as soon as they step out of their front door, and even in their own homes, through their devices. The Master in Psychology and Consumer Behaviour is designed to equip... Learn about: Fundamentals of consumer, Consumer Behaviour, Social marketing...

... of being competitive in the only way possible: innovating, transforming and adapting quickly, agilely and efficiently to a market that is more dynamic than ever. Marketing begins and ends with the consumer, it is the cornerstone of a strategy designed around consumer behaviour. Hence the importance... Learn about: Consumer Behaviour, Product marketing, Marketing Strategy...

...: consumer behaviour theory, market segmentation, targeting of specific demographics, consumer touchpoints and, in line with current trends, digital marketing strategies. The application of these fundamentals will enable organisations to implement cost effective marketing strategies or the knowledge... Learn about: Learning and Development, Marketing Communications, Consumer Behaviour...

... Analysis IT for Business Law for Business Personal Development Human Resource Management Entrepreneurship & Innovation Marketing Communications Consumer... Learn about: Consumer Behaviour, Human Resource management, Marketing Communications...