From Cook to Caterer: Be Your Own Boss in the Kitchen

We won’t be teaching you how to cook; we’ll show you how to use your existing knowledge to make the transition from home cook to professional chef. We’ll start with the basics of food and beverage service, and cover everything from service procedures to food handling, serving sizes, nutritional considerations, understanding ingredients, and getting familiar with your product.

Not only will we cover the basics – different types of alcohol, the legal considerations of alcohol service, how to pair alcohol to your meal, etc. but we’ll also teach you advanced cocktail-making techniques, flair bartending, and how to create your own delicious concoctions.

We’ll start from scratch and show you how to do all the prep work – market research and analysis, registering your business, how to manage your budgets and cash flow, and how to create a viable business plan. Then you’ll be ready to launch your business and start generating leads and clients.

We’ll show you how to create a marketing plan, how to build a unique brand, how to build an online presence with your own website and using social media, how to advertise and promote yourself using various medias, and how to create the perfect sales pitch to clients. We'll teach you smart and effective marketing techniques so you can keep your focus on what you do best - making delicious food for your clients.

We’ll be going over pricing strategies. We’ll teach you to understand the relationship between product and price, how to research the existing market and forecast demand, how to determine your own rates based on costs, hours, and skill, and how to make adjustments down the road.

Fully accredited by ICOES (International Council for Online Educational Standards).