Strategic Marketing Degrees

...The portfolio is not only the final project for the course, but will serve as a container for other course work throughout the MCP program. Lectures... Learn about: Construction Training, Communication Training...

...at an operational level and to carry out an essential and successful professional marketing role within the workplace. The aim of the CIM Level 4 Certificate... Learn about: Integrated Communications, Internal Marketing, Analysis and insight...

...University International Marketing Research International Services Marketing Management Socially Responsible Marketing in an International Context Strategic... Learn about: Marketing Management, Strategic Marketing, Research and strategic marketing...

...Students explore fundamental philosophical debates about what counts as ‘knowledge’ across the social sciences and apply these discussions to their own... Learn about: Social Science...

...1.5 hours / session Game theory is applied in many other courses offered at Sloan. These applications are wide-ranging: Games played between competing firms in 15... Learn about: Team Training...

...functional managers, product/brand managers, account managers, marketing executives and business development managers. Those who successfully achieve... Learn about: Metrics and analytics, Measuring effectiveness, Mastering Metrics...

...using our Postgraduate Online Application Form. This course bridges the gap between the two disciplines of management and marketing. You’ll get a good... Learn about: Marketing Practices, International Management, Consumer Behaviour...

...10 credits Research Dissertation, 60 credits Strategic Management, 10 credits Optional modules* Choose 30 credits from the following: Business to Business Relationships...

...and to consulting are presented. Lectures: 2 sessions / week, 1.5 hours / session In this course you will learn: You will learn to address issues such... Learn about: Marketing Analysis, Team Training, Marketing Management...

...time to study digital marketing. It's helping to redefine the nature of customer relationships, along with the increased use of global marketing strategies... Learn about: Marketing Communications, Digital Marketing, Marketing Research...

...Contemporary Marketing Practices Marketing Communications Marketing Management International Consumer Behaviour Marketing Research Retail and Services Marketing Branding... Learn about: Marketing Communications, Services marketing, Consumer Behaviour...

...in both marketing and event management. BA (Hons) Marketing & Events Management will equip graduates with an events and marketing management portfolio... Learn about: Event Management...

...of marketing concepts through a mix of cases, discussions, lectures, guest speakers, individual assignments, and group projects. We will draw materials... Learn about: Marketing Strategy, Marketing Management...

...buying behaviour and how it is impacted by people and events around you. You will become equipped with the skills and knowledge necessary to develop and implement innovative... Learn about: Principles of Marketing, Global Environment, Managing In Organisations...

...(Core,0 Credits) Developing Global Management Competencies I (Core,20 Credits) Developing Global Management Competencies II (Core,20 Credits)... Learn about: Full Time, Relationship Marketing, Marketing Management...

...marketing professionals including: marketing planning and strategy, digital marketing techniques, consumer behaviour, advertising, communication with customers... Learn about: Business Marketing, Marketing Planning, Communication Training...

...Each lecture has accompanying notes. These notes are designed so students do not have to take copious notes and consequently will be able to focus on learning... Learn about: Team Training...

...and the factors that influence it. You'll also take a holistic view of an organisation and how it attempts to develop marketing strategy in a challenging global environment... Learn about: Marketing Management, Marketing Research, Global Environment...

...Profiling and CRM (Core,20 Credits) Digital Campaign Management and Media (Core,20 Credits) Dissertation Preparation and Research Methods... Learn about: Digital Marketing, Full Time...

...in both marketing and event management. BA (Hons) Marketing & Events Management will equip graduates with an events and marketing management portfolio... Learn about: Event Management...