Strategic Marketing Degrees

...The portfolio is not only the final project for the course, but will serve as a container for other course work throughout the MCP program. Lectures... Learn about: Communication Training, Construction Training...

...at an operational level and to carry out an essential and successful professional marketing role within the workplace. The aim of the CIM Level 4 Certificate... Learn about: Marketing Mix, Marketing Concept, Marketing Strategy...

...University International Marketing Research International Services Marketing Management Socially Responsible Marketing in an International Context Strategic... Learn about: Global marketing, Consumer Behaviour, Strategic Marketing...

...Students explore fundamental philosophical debates about what counts as ‘knowledge’ across the social sciences and apply these discussions to their own... Learn about: Social Science...

...1.5 hours / session Game theory is applied in many other courses offered at Sloan. These applications are wide-ranging: Games played between competing firms in 15... Learn about: Team Training...

...functional managers, product/brand managers, account managers, marketing executives and business development managers. Those who successfully achieve... Learn about: Marketing Planning, Situation analysis, Strategic Marketing...

...using our Postgraduate Online Application Form. This course bridges the gap between the two disciplines of management and marketing. You’ll get a good... Learn about: Consumer Behaviour, Global marketing, Collaborative learning...

...10 credits Research Dissertation, 60 credits Strategic Management, 10 credits Optional modules* Choose 30 credits from the following: Business to Business Relationships...

...and to consulting are presented. Lectures: 2 sessions / week, 1.5 hours / session In this course you will learn: You will learn to address issues such... Learn about: Marketing Analysis, Marketing Management, Team Training...

...time to study digital marketing. It's helping to redefine the nature of customer relationships, along with the increased use of global marketing strategies... Learn about: Global Environment, Marketing Research, Principles of Marketing...

...Contemporary Marketing Practices Marketing Communications Marketing Management International Consumer Behaviour Marketing Research Retail and Services Marketing Branding... Learn about: Contemporary Marketing, Marketing Research, Global marketing...

...in both marketing and event management. BA (Hons) Marketing & Events Management will equip graduates with an events and marketing management portfolio... Learn about: Event Management...

...of marketing concepts through a mix of cases, discussions, lectures, guest speakers, individual assignments, and group projects. We will draw materials... Learn about: Marketing Management, Marketing Strategy...

...buying behaviour and how it is impacted by people and events around you. You will become equipped with the skills and knowledge necessary to develop and implement innovative... Learn about: Managing In Organisations, Marketing Management, Strategic Perspectives...

...(Core,0 Credits) Developing Global Management Competencies I (Core,20 Credits) Developing Global Management Competencies II (Core,20 Credits)... Learn about: Relationship Marketing, Full Time, Business Marketing...

...marketing professionals including: marketing planning and strategy, digital marketing techniques, consumer behaviour, advertising, communication with customers... Learn about: Marketing Management, Business Marketing, Consumer Behaviour...

...Each lecture has accompanying notes. These notes are designed so students do not have to take copious notes and consequently will be able to focus on learning... Learn about: Team Training...

...and the factors that influence it. You'll also take a holistic view of an organisation and how it attempts to develop marketing strategy in a challenging global environment... Learn about: Principles of Marketing, Marketing Innovation, Marketing Research...

...Profiling and CRM (Core,20 Credits) Digital Campaign Management and Media (Core,20 Credits) Dissertation Preparation and Research Methods... Learn about: Digital Marketing, Full Time...

...in both marketing and event management. BA (Hons) Marketing & Events Management will equip graduates with an events and marketing management portfolio... Learn about: Event Management...