Introduction to Sales

Course

In London

£ 645 + VAT

Description

  • Type

    Workshop

  • Location

    London

  • Duration

    2 Days

To introduce participants to the essential techniques and structures involved in sales. Practical exercises are used to ensure that delegates can employ their newly learnt skills immediately and to develop their levels of confidence. This course provides the bedrock for all successful selling roles. Suitable for: New starters in sales and those with some experience, but no formal training.

Facilities

Location

Start date

London
See map
The Leathermarket, Weston Street, SE1 3ER

Start date

On request

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Reviews

Teachers and trainers (2)

Nickola Cooper

Nickola Cooper

Rachel Warshow

Rachel Warshow

Course programme

Introduction to Sales

Course Objective:

to introduce participants to the essential techniques and structures involved in sales. Practical exercises are used to ensure that participants can employ their newly learnt skills immediately and to develop their levels of confidence. This course provides the bedrock for all successful selling roles.

By the end of the course participants will be able to:

  • Understand the motivations behind why people buy

  • Apply an indispensable sales structure

  • Recognise the importance of questioning techniques

  • Effectively link features, advantages and benefits

  • Handle objections successfully

  • Identify when and how to close

    Day One


  • What is involved in sales and selling?

  • Understanding the motivations behind why people buy

  • Getting through to the decision maker – the start of the sale

  • Why a sales structure is used – group discussion

  • Effective questioning techniques – understanding their importance

  • Establishing the needs of the client


    Day Two


  • Learning to use features, advantages and benefits

  • Developing a strong “sales message”

  • Maintaining relevance whilst selling your product

  • Closing techniques – how to close, when to close

  • Learning to reduce objections

  • Tactics for handling “classic” objections

  • Role-plays and practical exercises throughout both days
  • Additional information

    Payment options: Open courses available in London & Manchester Also available as a tailored course

    Introduction to Sales

    £ 645 + VAT