Course not currently available

Modern Marketing

Course

Inhouse

Price on request

Description

  • Type

    Workshop

  • Methodology

    Inhouse

  • Duration

    1 Day

A useful and practical workshop aimed at equipping delegates with an understanding of modern marketing techniques and trends. Suitable for: Managers and marketing executives involved in the marketing function for their organisation

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Course programme

Modern Marketing

(1 day)

Ideal for

Managers and marketing executives involved in the marketing function for their organisation.

Benefits

A useful and practical workshop aimed at equipping delegates with an understanding of modern marketing techniques and trends.

Content of the day

  • Traditional "push" marketing
  • Audience empowerment - "pull" marketing
  • The rise and rise of The Brand
  • Emerging trends and new media channels
  • The flexible marketing plan
  • The "7 P's" of marketing - updated
  • Case studies
  • Refining your own marketing strategies
  • Future trends

Modern Marketing

Price on request