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Modern Marketing
Course
Inhouse
Description
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Type
Workshop
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Methodology
Inhouse
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Duration
1 Day
A useful and practical workshop aimed at equipping delegates with an understanding of modern marketing techniques and trends. Suitable for: Managers and marketing executives involved in the marketing function for their organisation
Reviews
Course programme
Modern Marketing
(1 day)
Ideal for
Managers and marketing executives involved in the marketing function for their organisation.
Benefits
A useful and practical workshop aimed at equipping delegates with an understanding of modern marketing techniques and trends.
Content of the day
- Traditional "push" marketing
- Audience empowerment - "pull" marketing
- The rise and rise of The Brand
- Emerging trends and new media channels
- The flexible marketing plan
- The "7 P's" of marketing - updated
- Case studies
- Refining your own marketing strategies
- Future trends
Modern Marketing