Marketing Postgraduate Degrees in the USA

...No enrollment or registration. Freely browse and use OCW materials at your own pace. There's no signup, and no start or end dates. Knowledge is your reward... Learn about: Communication Training, Construction Training...

...If you take MKTG 227 Digital Marketing and Electronic Commerce , you may not also take MKTG 270 Digital Marketing, Social Media and E-Commerce... Learn about: New Product Development, Product Development, Operations Management...

...of Science in Marketing provides a solid foundation in marketing strategy, research and planning as well as consumer behavior and global marketing...

...research strategy, and marketing analysis skills. This degree program is available under Plan B (without thesis) and may be completed in one calendar... Learn about: Marketing Research...

...when designing auctions or regulations). The goal of this course is to enhance your ability to think strategically in such complex, interactive environments... Learn about: Team Training...

...applying these concepts and methods via half-semester mini-courses (e.g., new product development, advertising, retailing). Many students with a marketing...

...used in solving marketing problems. Both qualitative and quantitative methods are employed in developing an analytical framework. Course Information... Learn about: Business and Administration, Product Development, Sales Training...

...MKTG 550-0 Quantitative Marketing: Introduction to Theory and Empirical Methods, MKTG 551-0 Quantitative Marketing: Statistical Modeling, MKTG 552-0 Quantitative Marketing...

...Deterministic Optimization In keeping with the tradition of the last twenty-some years, the Readings in Optimization seminar will focus on an advanced... Learn about: Quality Training...

...Part A Information Processing Perspectives on Consumer Behavior - Part B Economic/OR Models of Marketing - Part A Empirical Models in Marketing... Learn about: Decision Making...

...Programme Structure This certificate requires four courses: Marketing Management (required course) Electives (choose any three courses from select group)... Learn about: Marketing Management, Market Research...

...who hold jobs with organizations as diverse as Tommy Hilfiger and the Philadelphia 76ers. Begin developing your creativity, innovative character and entrepreneurial...

...facilities, vertical integration, human resources, and other areas, and also explores means of competition such as cost, quality, and innovativeness. Lectures... Learn about: Quality Training, Business Strategy...

...attending classes 1 evening every fortnight.at one of our study centres in London, Manchester or Birmingham. Blended Learning provides you with the ultimate... Learn about: Marketing Planning, Marketing Segmentation, Marketing Strategy...

...international marketing, consumer behavior, and the social media business. You’ll also take communication courses in marketing communication research... Learn about: Social Media, Public Relations, International Marketing...

...of marketing in today’s exceptionally competitive world, because understanding the customer (and prospective customer) drives almost all other areas of marketing... Learn about: Product Quality, International Accounting, Product Innovation...

...I plan to include these. Because they are new this year, they are viewed as extra credit, however, they are required. Each student may hand in an individual... Learn about: Quality Training, Marketing Analysis, Marketing Management...

...market research and analytics, product management, strategic sales management, and more Learn academic frameworks and practical approaches in marketing... Learn about: Marketing Segmentation, Marketing Strategy, Marketing Tools...

...and distributors — that is often difficult to capture in quantitative terms. At the same time, quantitative analysis is invaluable for estimating the expected... Learn about: Marketing Management, Marketing Strategy...

...In pricing there tend to be a few more wrong answers, but the right answer depends on the assumptions you make about facts not presented in the... Learn about: Team Training...