Writing for the Mobile/Wireless Internet

Writing for the Mobile/Wireless Internet

(1 day)

Ideal for

Writers/editors who need to contribute mobile content.

Benefits

The mobile internet is a different medium to the internet. This session prompts delegates to adapt their style to the media.

Content of the day

• Differences between mobile internet and internet - a different, much more complicated type of technology
• Types of content - text, images, video, streaming, games, LBS, PDA
• What companies are doing already
• Pros and cons of mobile content/expectations versus reality
• Mobile "magazines"
• Writing for the mobile internet
• Usability and user expectations