Product strategy courses

...This five-day short course/module will introduce you to macroeconomics, marketing, strategy and product management in the operation of telecommunications enterprises. The aim is to give you: an appreciation of the current ICT (information and telecommunications technology) market an understanding... Learn about: Network Training, Product Management, Business Environment...

...15.769 Operations Strategy provides a unifying framework for analyzing strategic issues in manufacturing and service operations. Students analyze the relationships between manufacturing and service companies and their suppliers, customers, and competitors. The course covers strategic decisions... Learn about: Quality Training, Business Strategy...

...To help product managers become more successful in their roles by introducing them to a framework for product management – the role; the key tasks and processes they should use and guidelines for product managers to manage themselves and their development... Learn about: Product Strategy, Product Photography, Product Analysis...

... Analysis Product Portfolio Management Identifying and Evaluating Strategic Options 1 Identifying and Evaluating Strategic Options 2 Competitive Strategy...

...A one or two-day advanced workshop that explores how to create powerful marketing strategies and how to create a more customer-focused organisation. Suitable for: Delegates with a basic marketing training / Delegates completing Marketing Principles.. Senior level sales executives or managers...

...Product managers are responsible for end to end management of their products from short term profitability to long term sustainability. To achieve this product managers need to be all-rounders able to devise marketing plans and metrics and manage their portfolios effectively... Learn about: Sharp analysis, Product portfolio, Marketing Strategy...

...The marketing of any business, product, or idea is critical to its success. At Sawyer Business School, you’ll learn key marketing strategies to succeed in today’s global marketplace... Learn about: Marketing Strategy, Marketing concentration, Sports marketing...

...Lean Product Development is about understanding a fundamentally different way to think about and manage New Product Development; but one that can deliver massive process and product benefits. This workshop will enable companies to recognise the importance of Lean NPD as a poweful approach...

...Developing and launching successful new products is a key marketing value driver. Successful innovation ensures that your products stay competitive and that growth opportunities are not missed. However extensive research indicates that failure rates in this area are high. Through contemporary... Learn about: New Product Development, Product Strategy, Product Development...

... a business idea that will iterate and evolve. Develop your discipline in prioritizing and testing marketing ideas, and religiously analyzing such results to see which tactics work the best and should be scaled out further. You will learn and develop new marketing, strategy, and growth skills through hands... Learn about: Marketing Research, Business Marketing, Product marketing...

... in planning: Product - management, development and lifecycles Price - objectives and strategies Place - the changing nature of distribution Promotion - process...

...Business to business product managers are expected to take the lead and guide their organisation in the market. To succeed, they rely on the co-operation of sales, R&D, marketing communications and other departments. So they have to think strategically and have a credible plan... Learn about: Marketing plan, Sales Training, B2B product...

...Developing a brand strategy can be one of the most difficult steps in the marketing plan process. It's often the element that causes most businesses the biggest challenge, but it's a vital step in creating the company identity. To begin the development of your brands strategy you...

...Lean Product Development is about understanding a fundamentally different way to think about and manage New Product Development; but one that can deliver massive process and product benefits. This workshop will enable companies to recognise the importance of Lean NPD as a poweful approach...

...Do you dream of managing a startup through growth and iteration? Or, do you want to manage a project or lead a team through a new product or service launch in a large company? In the Management for Startups program, you will learn how to manage company operations, finances, and human resources... Learn about: Project Management, IT Project Management, Product Management...

... strategy, work with clients and improve their services. Create experiences that people will fall in love with. Get inspiration for your current projects and advice on how to build a design team of your dreams. Find out the secrets of what makes products successful and what mistakes companies... Learn about: Product Design...