Consumer Behaviour Courses

... as the various theories of consumer behaviour. • Understand the relationship between market research, segmentation, positioning and targeting and learn how... Learn about: Market Research, Information Systems, Marketing Strategy...

... as the various theories of consumer behaviour. • Understand the relationship between market research, segmentation, positioning and targeting and learn how... Learn about: Market Research, Management Accounting, Consumer Behaviour...

... of consumerism in the fashion life cycle. But you’ll also put this into context by studying style, design and taste from an historical and technological perspective, so you can work confidently with trend information to develop and promote new colour and style trends and concepts. Our combination of compulsory... Learn about: Consumer Behaviour, Art design, Fashion Marketing...

... communications Consumer behaviour Fashion marketing planning and determining the strategy Differentiating, positioning and innovation in fashion markets... Learn about: Fashion Marketing, Marketing Planning, Target markets...

... Segmentation Unit 4 – Consumer Behaviour Unit 5 – Developing a Marketing Plan Unit 6 – Promotion Mix... Learn about: Marketing manager, Marketing Analysis, Certificate in Marketing (Level 3)...

...Indicative Content Relationship marketing – scope, development, 7Ps of marketing Internal and external customers Needs and wants Consumer behaviour... Learn about: Management Control, Customer Manager, Customer Care...

...) core Marketing Communications (10 credits) core Consumer Behaviour (10 credits) core Market Research: Theory & Practice (10 credits) core Operations... Learn about: International Business, Market Research, Business Environment...

... 6th Semester Semester Abroad at one of our Partner Universities incl. Bachelor Degree 7th Semester Legal Aspects in Hospitality Consumer Behaviour... Learn about: Hospital Management, International Hospitality, Hospitality Management...

... (MICE) the services industry and customer satisfaction organisational behaviour ecommerce and innovation business strategy and entrepreneurship In your final year, you put your knowledge into practice by completing an applied research project, such as a business plan or dissertation, on your choice... Learn about: Business Strategy, Organisational Behaviour, Business Plan...

... trends collaboratively or on your own. - What are trends and how to distinguish them from fads - Consumer, contextual and Industry trends – how... Learn about: Brand Management, Brand Strategy, Business Plan...

...about your chosen career Improve promotional opportunities or transition to a new profession Help build your CV Develop or fine-tune your knowledge... Learn about: Communication Skills, Sales Strategy, Sales Promotion...

...Estimation and Quantity Surveying PGQS209: Real Estate Marketing... Learn about: Optometric INSTRUMENTS, Applications Server, Physics Chemistry...

... to combine the study of management with the opportunity to develop marketing expertise You learn what’s involved in managing modern organisations and understand the role of customers, consumers, the service relationship and brand management We also develop your practical skills in communication, data... Learn about: Brand Management, Digital Marketing, Business Strategy...

...Programme Contents: Brand Management Fashion Buying Merchandising Mathematics Business Communication Consumer Behaviour Retail operations Marketi... Learn about: Communication Training, Brand Management, Business Communication...

...promotional opportunities or transition to a new profession Help build your CV Develop or fine-tune your knowledge and skills to achieve career progression... Learn about: Consumer Behaviour, Persuasion Skills, Sales Process...

..., or enter into the highly competitive fashion industry. Covering three disciplinary areas of management, marketing, and fashion, this course aims to produce graduates who are able to analyse consumer and society trends to develop effective purchasing, retail, and promotional strategies. Students... Learn about: Fashion Management, Event Design, Consumer Behaviour...

...This course is for you if want to understand the practical applications of psychology and marketing, and the links between theory and practice. You will apply your knowledge of how people think and reason, communicate, and learn and remember to the study of consumer behaviour, sales management... Learn about: Consumer Behaviour, Digital Marketing, Communication Skills...

...NOT to say • Developing effective listening skills and questioning techniques • How to sound confident and helpful • Understanding the customer needs •... Learn about: Voice Modulation, Handling awkward situations and calls, Taking messages...

...An ideal course for those new to sales or looking to develop a career as a professional consultative sales person. Also suitable for the more experienced... Learn about: Customer meeting, Consumer Behaviour, Asking Questions...

...adding a fun and social side to your study. Kraket organises regular careers events, inviting representatives from large companies like KLM to VU Amsterdam... Learn about: Consumer Behaviour, Labour market, Data analysis...