Henshall Centre courses

...Learn why internal communications are vital to organisational success rather than the ‘poor relation’. They see how to deliver creative solutions against agreed objectives... Learn about: Press Release Writing, Business Writing, Internal Communications...

...Introduction to Agency Finance – Profitability and charging models – Budget management Team Leadership – Taking on the characteristics of a leader – Coaching... Learn about: International Accounting, Conflict Resolution, Time management...

...How to identify news value Coming up with the right angles Updating existing stories to make them relevant Writing well Press release style rules Writing... Learn about: Newspaper Journalism, Journalism Skills, Editorial Skills...

...and quantitative methods. How to create a great staff survey and how to use the results to improve your internal communications. Communicating through... Learn about: Social marketing, Team Performance, Internal Communications...

...We will also give you a proofreading guide and worksheets. Who should attend: Anybody that writes and publishes copy PR and marketing professionals Content... Learn about: Writing Skills, Social Skills, Copy Editor...

...give you a broad understanding as well as concrete examples and processes. Who should attend: Anybody nominating a business or person for awards PR professionals... Learn about: Publishing Skills, Persuasion Skills, Case Studies...

...Course content Focus and attention Setting meaningful goals and objectives Find your ‘flow’ to improve your focus and productivity Dealing with distractions... Learn about: Stress Management, Digital Clutter, Problem Solving...

...Using digital PR for news Terminology, definitions and understanding the jargon The pros and cons of digital PR and social media Earned and owned media... Learn about: Public Affairs, Digital Platforms, PR skills...

...similes and metaphors and euphemisms • Playing with words-rhyme, alliteration and puns • Using active and passive voice • Devices that help get your message... Learn about: Campaign Planning, Creative Advertising, Marketing Strategy...

...Course content Learn to: – Design and deliver effective training sessions and workshops – Change presentation approach to running workshops – Adapt your... Learn about: Staff Motivation, Body Language, Team management...

...stick Fine tuning your messages Creating visual impact Choosing the best words and pictures Planning ahead, away from the computer Creating visual... Learn about: Design techniques, Presentation techniques, Visual Reference...

...How to praise and reprimand effectively Monitoring performance Motivating account teams Time management techniques Managing up for the best results Leadership... Learn about: Campaign Planning, Team management, Project Management...

...Running an effective blog requires a variety of skills and means coming up with ideas, creating content and publishing constantly. This course will reduce the amount of... Learn about: Visual Basic, Writing Skills, Search Engine Optimization...

...new skills with immediate feedback and guidance from a professional PR writer. Who should attend: PR professionals in the first two years of work Marketing... Learn about: Creative Writing, Promotonial Writing, Publishing Skills...

...successful campaigns Media interviews Press conferences Social media campaigns PR stunts and events Brand ambassadors, influencers and celebrities Search... Learn about: Digital Channels, Media Database, Campaign Planning...

...– Structures and templates for different written formats – Learn to write engaging stories that help achieve marketing objectives – Learn how to balance... Learn about: Digital Channels, PR skills, Editorial Skills...

...– Handling questions and answers Telling stories to engage people – How to turn any material into a story – Creating metaphors and analogies – Staying... Learn about: Visual Aids, Body Language, Communication Training...

...can use alone or with your team back at work. Course content How to be creative Creativity in a four step process Finding creative opportunities and... Learn about: Conflict Resolution, Creative Thinking, Creative Writing...

...for business Good grammar (simplified) Proofreading techniques Various formats covered Case studies Articles Writing for the web Reports Social media posts... Learn about: Communication Journalism, Structured Programming, Professional Writing...

...you’ll take away quick and easy media pitching techniques that help you get better coverage. Our course covers pitching by phone and email. Course topics include... Learn about: Gain Confidence, Telephone Skills, Communication Skills...