Henshall Centre courses

...marketing and other communications disciplines. Internal Audiences How to identify different target audiences and their different motivations... Learn about: Creative Solutions, Internal Audiences, Press Release Writing...

...Strategy, messaging, measurement, awkward client conversations and team development… It’s not easy being an Effective Account Director, so this one day... Learn about: Account management, Financial Accounting, Conflict Resolution...

...emails Writing brief and clear headlines Rules for good headlines – should you use puns? Important lessons from email marketing Excellent introductions... Learn about: Press Communications, Journalism Skills, Newspaper Journalism...

...The Role of Managers Developing leaders and managers as effective communicators – especially in times of controversy... Learn about: Project Manager, Internal Communications, Press Communications...

...This is an intensive but fun proofreading workshop, limited to eight people. The majority of the day is practical, so you’ll leave with a few hours of technical experience... Learn about: Team management, Copy Editor, Social Skills...

...Marketing communications people Marketers and digital marketers Founders and entrepreneurs Corporate communications types Here’s what you’ll learn How... Learn about: Persuasion Skills, Professional Writing, Publishing Skills...

...Course content Focus and attention Setting meaningful goals and objectives Find your ‘flow’ to improve your focus and productivity Dealing with distractions... Learn about: Stress Management, Conflict Resolution, Problem Solving...

...Introduction to all digital platforms The evolution of media and how channels have blurred The growth of social media Exposure, engagement and conversations... Learn about: Communication Skills, Presentation Skills, Public Affairs...

...and punctuation • Business and marketing language • Writing effective ‘microcopy’ • Turning long pieces into brief copy • Brainstorming and generating... Learn about: Visual Communication, Creative Writing, Creative Advertising...

...complicated subjects simple – Create pre-course work and post-course learning – Set learning objectives and monitor outcomes – Use icebreakers and team-building... Learn about: Communication Skills, Effective Communication, Team Development...

...ou can improve the quality of your presentation slides dramatically with a few simple techniques. This course features several practical exercises under... Learn about: Public Speaking, Presentation Skills, Graphic design...

...Basic consulting skills How to say no, politely and effectively Managing progress and reporting... Learn about: Public Relations, Social Skills, Project Management...

...a good blog Deciding your blog subjects Writing skills A four step writing process Writing for the web Good writing practices Style and tone Comment-writing... Learn about: Content Management, Writing Skills, Editorial Skills...

...Supervised exercises and feedback help delegates get to grips with different writing styles and processes. What to expect: This is an intensive workshop... Learn about: Creative Writing, Publishing Skills, Search engine positioning...

...ahead and picking themes Inverted pyramid structure Including benefits and features in stories Thought leadership Issues and opinions Exclusives Images... Learn about: Brand Messaging, Public Relations, Social Media...

...– Structures and templates for different written formats – Learn to write engaging stories that help achieve marketing objectives – Learn how to balance... Learn about: Content Marketing, Writing Skills, PR skills...

...pitching to a small team, this course will improve your presentation style rapidly. You’ll learn how to plan a good presentation then deliver confidently... Learn about: Communication Training, Body Language, Verbal Communication...

...creative thinking to increase and seize PR opportunities Pitching your creative ideas to colleagues and clients Using creative analysis Becoming a creative... Learn about: Campaign Planning, Reversal Techniques, Lateral Thinking...

...and feedback on your existing writing. You will learn to plan, structure and write copy that gets your messages across quickly and clearly. We keep... Learn about: Structured Programming, Writing Skills, Persuasion Skills...

...Coming up with strong angles for journalists Creating engaging stories for audiences Building rapport quickly Killer opens and effective closes Getting... Learn about: Telephone Skills, Business Presentation, Media Pitching Skills...