Sales and Marketing Postgraduate Degrees

...Organisations are becoming increasingly aware of the importance of understanding what their customers want and the necessity to develop products and services... Learn about: International Business, Business research, International Business Management...

...With rapid developments in digital technologies, managing the dynamic interactions between organisations and their stakeholders is an exciting yet challenging task for marketers... Learn about: Digital marketing strategy, New Venture, Big Data...

...in light of the fact that NPD is a critical company effort highly dependent on internal innovation processes. Given the complexity of these processes... Learn about: Operations Management, Product Development, New Product Development...

...and understanding the academic debate surrounding international retail activity, with a view to putting this knowledge into practice. MSc Retail Management Delivery method...

...excel in using the internet to attract, engage and retain customers. Customers are at the core of all winning corporate strategies. An e-commerce business... Learn about: Entrepreneurial Management, Critical Exploration, Information Systems...

...This course has been designed to explore and develop innovation approaches to digital marketing. It is theoretically robust with an emphasis on applied... Learn about: Managing Big Data, Digital marketing strategy, Digital Marketing...

...essential for understanding consumer and organizational buying patterns and developing successful marketing strategies. They also gain practical experience...

...and understanding the academic debate surrounding international retail activity, with a view to putting this knowledge into practice. MSc Retail Management Delivery method...

...professional preparation for careers in these fields. Course work focuses on the general principles and practices underlying all advertising and public relations activities... Learn about: Public Relations...

...This course has been designed to explore and develop innovation approaches to digital marketing. It is theoretically robust with an emphasis on applied... Learn about: Contemporary Consumer, Marketing Strategy, Strategic Marketing...

...the analytic skills to evaluate them. Measurement and Data Analysis in Marketing - Part A Measurement and Data Analysis in Marketing - Part B Research... Learn about: Decision Making...

...with Marketing MScHow to apply »DeliveryFull-time, Part-time, Per courseProgramme typeTaughtStudy locationEdinburghEntry dateSeptemberOverviewProgramme... Learn about: Full Time, IT Management, Team Building...

...research strategy, and marketing analysis skills. This degree program is available under Plan B (without thesis) and may be completed in one calendar... Learn about: Marketing Research...

...Part-time, Per courseProgramme typeTaughtStudy locationEdinburghEntry dateSeptemberOverviewProgramme contentEntry requirementsFees & scholarshipsOverviewThis... Learn about: IT Management, Part Time, Product Development...

...(15 credits): All of the following courses: Public Relations Management Public Relations Theories Introduction to Quantitative Research Methods Additional... Learn about: Public Relations...

...Marketing Management with Consumer Psychology MScHow to apply »DeliveryFull-time, Part-time, Per courseProgramme typeTaughtStudy locationEdinburghEntry... Learn about: International Marketing, Marketing Management, Product Design...

...strategies and guide organizations. This online certificate program is designed to meet the needs of working professionals from a wide variety of fields and backgrounds... Learn about: Strategic Management...

...Management with Digital Marketing MScHow to apply »DeliveryFull-time, Part-time, Per courseProgramme typeTaughtStudy locationEdinburghEntry... Learn about: Team Training, Team Building, International Marketing...

...Management with Sustainability MScHow to apply »DeliveryFull-time, Part-time, Per courseProgramme typeTaughtStudy locationEdinburghEntry dateSeptemberOverviewProgramme... Learn about: Team Training, Part Time, Marketing Management...

...Part-time, Distance learningProgramme typeTaughtStudy locationEdinburghEntry dateSeptemberOverviewProgramme contentEntry requirementsFees & scholarships... Learn about: Business School, Business and Management, Business Administration...