Social Media Marketing B2B

Training

In London

£ 595 + VAT

Description

  • Type

    Training

  • Level

    Advanced

  • Location

    London

  • Duration

    1 Day

B2B marketing is evolving and social media is now an essential part of the B2B marketing mix. The digital landscape is a thriving, social environment with a growing number of techniques that businesses are exploiting including inbound and content marketing.

Facilities

Location

Start date

London
See map
24 Eversholt Street, NW1 1AD

Start date

On request

About this course

Learn the latest techniques to engage with business customers in this social sphere to generate new leads, build relationships and nurture prospects through to conversion.

This introductory level course is for marketers, digital marketing practitioners, sales and new business specialists who work in B2B marketing, who need to know more about social media.

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Reviews

Subjects

  • B2b
  • Marketing
  • Social Media
  • Media
  • Media Marketing
  • Media Buying
  • Media Studies
  • Social marketing
  • Social History
  • Media Advertising

Course programme

Learning outcomes
  • Understand the latest trends in social media
  • How to select tools relevant to your organisation
  • How to evaluate and prioritise your social media options for B2B
  • Know which social media tools matter to your business and how to exploit them
  • Learn best practice tips for key B2B social channels such as Twitter, LinkedIn and YouTube
  • Learn best practice for writing blogs and influencing bloggers
  • Build and develop your online plan using a real life case study

Additional information

The CIM Experience

Expert trainers - Passionate specialists who keep up to date with the latest trends in their field.
Quality delivery - Trainers are assessed annually on the quality of their delivery and delegate engagement.
Practical training methods - Theory and practical based training to takeback to the office.
Small class sizes - No more than 15 people to ensure you get the most from our trainers.
Wide breadth of topics - Marketers should understand marketing as a whole, not just digital.
3 learning levels - Introductory, Advanced and Masterclass

Social Media Marketing B2B

£ 595 + VAT