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The Chartered Institute of Marketing courses
- Course
- Online
- 9 Months
...Develop marketing communications and brand support activities. Demonstrate the skills to devise, execute and analyse a PR plan. Explain the roles of direct...
- Course
- Online
- 6 Months
...How to apply digital tactics creatively. Assess the reasons why mobile devices are used and the resulting impact on marketing and communications activities...
- Course
- Online
- 6 Months
...The way the internet has revolutionised the traditional marketing mix - How to apply digital tactics creatively - Plan and execute digital campaigns...
- Short course
- London
- Beginner
- 1 Day
...Blogging. Influencing bloggers and communities. Creating link bait content. Reputation management - tools, measures and techniques. Developing a social...
- Short course
- London
- Beginner
- 1 Day
...of mobile marketing including statistics and trends. Terminology. The power, benefits and applications of mobile marketing. Permission based marketing...
- Course
- London
- 2 Days
...when and how to use each one: Search Engine Optimisation (SEO). Pay Per Click search marketing. Online advertising. Online PR, influencing the influencers...
- Short course
- London
- Beginner
- 1 Day
...online marketers and consultants. It helps consolidate online marketing plans as well as improve working partnerships with online creative partners such as agencies...
- Short course
- London
- Beginner
- 1 Day
...and ultimately increase the value of their search advertising. Suitable for: Marketers or Web Managers who are required to plan and implement a PPC campaign...
- Short course
- London
- Beginner
- 1 Day
...Course content Develop an integrated social media marketing plan for your organisation. Social media’s role in developing customer engagement...
- Short course
- London
- Advanced
- 1 Day
...It is suitable for both agency and client side organisations. This course will enable organisations to increase the value of free traffic to their website...
- Short course
- London
- Beginner
- 1 Day
...This workshop is designed to help marketers who need to produce ‘good’ forecasts develop practical forecasting skills within the context of a professional forecasting framework...
- Short course
- Birminghamand2 other venues
- Maidenhead, Manchester
- Beginner
- 1 Day
...digital marketing tools and techniques in order to improve their customer value proposition and overall competitiveness. That means designing an accessible...
- Course
- Maidenhead
- 10 Months
...its many constituent parts, and how they work in unison Apply practical knowledge - including the collecting and analysing of data collection and analysis...
- Short course
- Maidenhead
- Advanced
- 1 Day
...a better understanding of why a marketing-led approach helps it to become more competitive. It will be suitable for Communications Managers without marketing experience...
- Course
- Maidenhead
...Marketing Essentials Assessing the Marketing Environment Marketing Information and Research Stakeholder Marketing...
- Course
- Online
- 10 Months
...of marketing in some depth – including how to write and execute a marketing plan Learn the many different ways of understanding and communicating with customers...
- Course
- Online
- 10 Months
...culture and the broader marketing environment Develop and manage a brand and product portfolio in the context of the organisation's marketing strategies...
- Course
- Online
- 9 Months
...culture and the broader marketing environment. Develop and manage a brand and product portfolio in the context of the organisation's marketing strategies and objectives...
- Course
- Online
- 9 Months
...Suitable for: Ideal if you are working in marketing and need an awareness of what is happening in the digital world Ideal if you are working in marketing...
- Course
- Online
- 9 Months
...and implementing strategies that involve digital media - Marketers or digital marketers whose role involves working with digital media and implementing...
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