Introduction marketing courses

...-related digital marketing tools and techniques – integrated with traditional tools and techniques – to drive traffic, conversion, engagement and referrals. Hence this workshop!... Learn about: Marketing Strategy, Marketing Analysis, Web 2.0...

...This course is designed for those who wish to develop an online marketing campaign for their business or organisation or re-launch an existing campaign to make it more effective. The course will help you develop a targeted, effective campaign, using the right technology to get the right message...

...By the end of the course, participants will be able to: Understand the principles behind 'marketing' and such concepts as product and segmentation; and the stages in building an effective marketing plan. Identify the 'unique selling points' of a business proposition. Understand the value...

...Whether you are from a marketing background looking to build your core skills or are just someone with an interest in understanding the basics of digital marketing, your tutor Joe Allen will encourage and build your confidence in using the channels... Learn about: Website Built, Digital Marketing, Content Marketing...

... principles. Suitable for: You don't need to be a marketer to benefit from this course. The main requirement is that you need to influence positive public behaviour and would like to improve your strategic approach. Whether from a marketing, communications, social service, public or private sector background...

...The course takes delegates through the steps of marketing planning and provides practical insights into the key roles within a marketing department. It is a lively mix of theory and practice. Suitable for: Managers and supervisors who require an overview of how organisations use marketing at...

...This introductory course has been developed to provide you with knowledge and skills necessary to plan, execute and monitor effective digital marketing campaigns. It’ll expose you to the vast range of tools out there that exist to make your marketing efforts more efficient and less time consuming... Learn about: Digital Marketing, Search Engine, Brand Foundation...

...' interactive experience. Suitable for: This workshop is designed for people/ organisations who want to get a better understanding of the key digital marketing tools and techniques with a view to improving their digital marketing...

...During this introductory course in creative branding and marketing, your tutor, Daniel Butler, will demonstrate real Case Studies where... Learn about: Project branding, Business cards, Colour Schemes...

...We've designed this one day workshop to give you an overview of how marketing metrics can be used to measure marketing performance as well as the likely key metrics which should be used to assess the efficiency and effectiveness of your marketing efforts. It will demystify the ubiquitous concept... Learn about: Management pitfalls, Marketing Strategy, Marketing Tools...

...Learn the fundamentals of marketing, including strategies and tools used across industries. The following course, offered by Edx, will help you improve your skills and achieve your professional goals. During the program you will study different subjects which are deemed to be useful for those... Learn about: Marketing Tools, Marketing Campaign...

...In 2014 mobile search overtook desktop search in the UK, over £1 billion of media is spent in the mobile channel, and therefore every marketer needs to understand how mobile marketing is impacting their business. If mobile isn’t considered as part of your marketing strategy, it is likely your... Learn about: Marketing Mix, Traditional Marketing, Mobile marketing plan...

... stakeholders and how to communicate with them How PR supports your marketing and social media activity How to develop a campaign Using the different channels... Learn about: Press releases, Social Media, Crisis PR...