The Market Research Society (MRS) courses

...of planning techniques to plan the project effectively set up monitoring and control systems for implementing the project communicate effectively...

...Suitable for: We all, from time to time, have problems managing our workload. Professionals at all levels will profit from thinking again about this key organisational skill...

...This course enables you to: understand the basic principles and practices of market research. Suitable for: This course will benefit a wide range of delegates including...

...Objective B2B business environments bring several unique challenges: The customer base is relatively small and finite Highly targeted, relationship based...

...Learning outcomes By the end of the course, delegates should have an understanding of: the growth and development of mystery shopping in the UK and internationally...

...they will encounter when negotiating Understand and avoid some of the common traps they might come across in their negotiations Understand how to prepare...

...easily and effectively Have learned how to influence others more effectively Be more motivated, focused and effective in what you do Have acquired some new thinking tools...

...session Overview of more complex online surveys Questions and answers 4.30 Close Learning outcomes By the end of the course delegates should have a good understanding...

...This course enables you to: understand how research can assist the pricing process. Suitable for: This course will benefit in-house market researchers...

...available to help you to solve problems Presenting the solution looks at the decision to select a solution, how to communicate it and how to implement...

...to project management techniques. Learning outcomes What is project management? What is a project? What are the stages of a project? What is project management?...

...analysis and interpretation of qualitative data. Learning outcomes By the end of the course, delegates should be able to: identify the strengths and limitations...

...delegates should understand: how to identify key data how to turn large amounts of data into material for decision making how to compile reports and present...

...answers effectively Who will benefit? This course will benefit researchers from both agency and clientside who have some very basic experience of designing...

...This course enables you to: refine and extend your existing range of techniques for moderating focus groups. Suitable for: This course will benefit moderators...

...researchers with 1-2 years' experience of qualitative research. It is particularly relevant to those who are beginning to take more responsibility for projects...

...the use of basic statistical techniques to calculate confidence intervals and significance tests key multivariate techniques, including: factor analysis...

...research skills and a keener business/commercial awareness. Combining expert trainers and MRS's experience and expertise in providing quality training for research practitioners...

...of differences between age groups, genders and children from different backgrounds and the implications of these differences for research know how children...

...the different disabled communities The most relevant research considerations from an agency and client perspective: Key polices and practices needed...