Communications strategy courses

... of marketing such as pricing, positioning, creativity, communications and innovation In its place, concepts such as choice architecture, heuristics, anchoring... Learn about: Economics Science, Marketing Communications, Marketing Segmentation...

... will gain experience in the design of qualitative and quantitative studies, data analysis, and reporting to inform marketing strategy. As a part-time student, you can complete the GCMR in as few as nine months... Learn about: Customer Insights, Marketing Strategy, Marketing Processes...

..., marketing strategy and planning, and consumer behaviour. You can also develop your own specialism by choosing optional modules in areas that interest... Learn about: Research in Marketing, English Language, Consumer Behaviour...

... and Strategy Developing a Digital Business Research Project Optional Units Contemporary Issues in Retailing Digital and Social Media Marketing Communications... Learn about: IT Management...

...within your teams and third party suppliers. The five principle SEO signal groups that drive success in natural search Content, links, users... Learn about: Marketing Planning, Marketing Communications, Marketing Tools...

...What you will learn Develop a promotion strategy using social media marketing (SMM) You will learn to analyse your product, existing competitors and trends for developing a promotion strategy and a content plan. Create a sustainable connection with a loyal audience You will learn to choose... Learn about: Marketing Strategy, Photo Editing, Media Marketing...

...Knowledge Managing Change in Organisations Level 6 Contemporary Management Issues Strategic Management Managing Self and Others International Management... Learn about: Marketing Segmentation, Marketing Tools, Marketing and Human...

...specialist knowledge Individuals who wish to build a business in events MA You will need to complete four 30-credit modules and one 60-credit project... Learn about: Marketing Processes, Events marketing, Marketing Tools...

...and positioning your organisation. Understanding your markets and customers. Managing customer relationship management. Building a value proposition... Learn about: B2B marketing, Marketing Strategy, Marketing Communications...

...PERIOD 1 Advanced Topics in Marketing Financial Statement Analysis and Performance Operations Management Personnel Management Strategy... Learn about: Statement analysis, Personnel Management, Marketing Strategy...

...The marketing of any business, product, or idea is critical to its success. At Sawyer Business School, you’ll learn key marketing strategies to succeed in today’s global marketplace... Learn about: Marketing Segmentation, Marketing Processes, Marketing Tools...

...(problem solving activity) 09:00 Registration & tea/coffee 09:15 Welcome and introduction 09:20 Corporate governance overview 10:20 Legal liability... Learn about: Corporate Governance, Business team, Team Leader...

...this has in turn disrupted traditional marketing approaches. Every B2B marketer needs to understand today’s business customer be up to date with their... Learn about: Marketing Management, Marketing Strategy, Marketing Communications...

...You will discover enjoyable ways of changing yourself and effective strategies to take control of your life which will enhance your personal and professional success... Learn about: Communications Planning, Communication Training, NLP works...

... to provide fundamental skills and knowledge of marketing principles, consumer behavior, marketing research, and marketing strategy... Learn about: Marketing Tools, Marketing Communications, Managing Value...

...Event & Festival Impacts Wellbeing in Experience Management Creative Innovation in Experience Management Live Student Event Project Legal & Financial Management... Learn about: Managing Resources, Marketing studio, Marketing Tools...

...suppliers and employees by undertaking primary data collection. Whether you are in a market research role or in a general marketing or marketing communications... Learn about: Market Research, Marketing Processes, Marketing Communications...

...; Management Organisations & Society; Foundations of Financial Management and Quantitative Analysis for Management I and II, Markets, Marketing & Strategy... Learn about: Corporate Accountability, Human Resource, International Management...

... to validate requirements with stakeholders and ensure they align with business objectives. Requirements Management: Strategies for managing and controlling changes to requirements throughout the project lifecycle, ensuring that the final product meets the initial requirements set by stakeholders. Stakeholder... Learn about: Business planning, Business Risk, Business Improvement...

... market research, segmentation, targeting, positioning, integrated marketing communications, and relationship building. Students will develop competencies and skills in: Identifying customer needs and wants; Making decisions about which markets organizations should serve; Designing product, service... Learn about: Marketing Communications, Marketing Research...