Marketing Courses Berkshire

...solid knowledge of digital marketing, its key channels and experience of implementing these techniques. This is an excellent follow up course for anyone... Learn about: Channel techniques, Situational analysis, Social Media...

...digital marketing tools and techniques in order to improve their customer value proposition and overall competitiveness. That means designing an accessible...

...and senior managers who have a good understanding of the business benefits of digital marketing, but feel frustrated by the lack of established processes...

...which will last throughout your working life, and gain a deeper understanding of external and internal business processes. You will discover how marketing...

...marketing plans and strategy. Delegates need to be experienced managers from a marketing or non marketing background, involved with business planning...

...involved with their business planning and strategy development and/or who have authority to develop and implement marketing plans and strategy... Learn about: Marketing plan, Marketing Planning, Brand promise...

...This qualification is for individuals who want to go beyond the basics of marketing and become an even more effective marketer. You will gain the practical...

...and principles Different testing and optimisation strategies Testing prioritisation, QA and analysis done right How to implement CRO into your business... Learn about: Digital Editing, Digital Marketing, Digital Analytics...

...monitoring and making sure all parties deliver. Utilise project and relationship evaluation tools. Sharpen up your longer-term objectives, targets and strategy...

...Ways to improve knowledge management. Lead a fact-based, data-to-insights journey. Work through a critical path to problem definition. Ensuring that you get the insight right... Learn about: Strategic value, Generation process, Strategy story...

...build and execute an effective eCRM programme Learn how to measure and test campaigns Understand how to select digital media channels and plan your campaign... Learn about: Draft plan, CRM programme, Customers’ behaviours...

...Learning outcomes Define and evaluate customer propositions. Understand and apply key principles in developing customer propositions. Work more effectively... Learn about: Customer Manager, Customer and market, Customer engagement...

...who aspire to work, or who need greater awareness of working, at the strategic level. You will contribute research and insights to inform strategic marketing decisions... Learn about: Part Time...