The Chartered Institute of Marketing courses

...of new media strategy and their impact on planning Define a vision and set objectives for your digital marketing strategy To review the role of brand... Learn about: Digital Marketing, Marketing Strategy, Digital trends...

...who has completed the three day Digital Marketing course... Learn about: Marketing Strategy, Social Media, Digital Marketing...

...practical knowledge – including the collecting and analysing of data collection and analysis, and the establishment of marketing budgets Course modules...

...skills and knowledge required to execute successful marketing activities and further your career. What you will learn You’ll learn how to: Understand the...

...projects Course modules Marketing Planning Process Delivering Customer Value through Marketing Managing Marketing Project Management in Marketing The virtual...

...process at an operational level Those moving into a mid-level marketing position. The Professional Diploma in Marketing provides the knowledge...

...marketing plan using the latest tools and techniques - How to recommend improvements to a digital communications campaign Courses run in August and December...

...and implementing strategies that involve digital media - Marketers or digital marketers whose role involves working with digital media and implementing...

...Develop marketing communications and brand support activities. Demonstrate the skills to devise, execute and analyse a PR plan. Explain the roles of direct...

...plans submitted yo them by specialists. Marketing managers having to prepare a marketing plan for the first time. Senior managers will find the workshop...

...capabilities with value opportunities. Being able to do this is the key for many marketers to increase their contribution and influence in the organisation... Learn about: Marketing Strategy, Strategic Planning, Marketing Management...

...of the scientific side of marketing, but want to develop their skills and confidence. Designed for quantitatively orientated marketers who are proficient...

...A greater understanding of customers, competitors and organisational structure and communication will lead to sharper strategic focus...

...you can learn how to rethink the way you do things for greater impact. You don't need to be a marketer to benefit from this course. The main requirement...

...You will have the opportunity to explore the key tools, techniques and approaches needed to implement strategy successfully. Learning outcomes Translating...

...including how to write and execute a marketing plan. Learn the many different ways of understanding and communicating with customers and the function these methods serve...

...Essential marketing knowledge for junior marketers looking to progress. Understand the function and fundamentals of marketing in some depth...

...Evaluate the marketing planning process and implementations. Develop and manage a brand and product portfolio. Recommend how a marketing function should be structured...

...Those moving into a mid-level marketing position. Course review: The Professional Diploma in Marketing provides the knowledge, skills and the 'ability...

...Course review: This programme covers the essentials of traditional and digital marketing, and goes on to look at how mobile marketing can be planned...