Consumer Behaviour Degrees

..., marketing strategy and planning, and consumer behaviour. You can also develop your own specialism by choosing optional modules in areas that interest... Learn about: Services marketing, Consumer Behaviour, International Marketing...

... Environment Website and App Design Team Leadership and Performance Consumer Behaviour Social Media and e-CRM Stage Three Alongside developing your marketing... Learn about: Market Intelligence, Financial Insights, Marketing and Sales...

... purchasing decisions; and how you can influence business relationships through Marketing strategies. Your course covers a range of modules in both subjects, enabling you to understand how consumers think, feel and make decisions. You’ll begin your degree with a core first-year marketing module... Learn about: Digital Marketing, Cognitive Psychology, Marketing Research...

... projects include a branding review for a large law firm and working with a local, environment-led SME to study consumer behaviour... Learn about: Marketing in Society, Contemporary Marketing, Consumer Behaviour...

..., but these offer a good idea of what we teach. Compulsory Consumer Behaviour: To provide students with a critical understanding of 'consumer behaviour... Learn about: Consumer Behaviour, Marketing Communications, Marketing Mix...

...You will gain an understanding of key marketing principles and examine what drives consumer behaviour, enabling businesses to develop popular products, compelling offers and effective promotional campaigns. You will discover how advertising has become increasingly challenging and dynamic and how... Learn about: Consumer Behaviour, Business Project, Social Media Monitoring...

... Learning Community - First Year Year 2 Core Advertising Consumer Behaviour Marketing Learning Community - Second Year Marketing Research Marketing Simulation... Learn about: Marketing Simulation, Digital Marketing, Advertising and Marketing...

... in their second year. Required Modules You are required to take: • International Marketing (15 credits) • Marketing Theory & Practice (15 credits) • Consumer... Learn about: English Language, Business Marketing, International Marketing...

...During this course you can choose which area of design to pursue from graphic design, 3D design, photography, illustration, animation, web design... Learn about: Desktop Publishing, Media Buying, Media Advertising...

... Principles of Consumer Behaviour Professional Selling I Elective Information Completion of additional General Education elective 1 course required Term Three... Learn about: Marketing Communications, Sales and marketing, Retail Management...

... Language: Written skills (CEFR: B2) Optional Advertising Business Start-up Consumer Behaviour Cross-cultural encounters in World Literatures Digital... Learn about: Written Skills, Spanish Language, Language Studies...

...Principles of Organisation and Management Probability and Optimisation* Statistical Methods* Quantitative Methods for Business** Financial Accounting Management... Learn about: IT Management, Quantitative Methods for Business, Business Study Skills...

... into specialist areas including retail operations, global consumer behaviour and digital marketing strategy. Developing your employability is a key focus of this dynamic and flexible programme. Real-life case studies, guest speakers and industry visits are designed to help you to understand the business... Learn about: Data analysis, Information Systems, Business Environment...

... Guide 2015) and you will gain insight from outside speakers from industry while you study. An important part of the degree is a consumer-based market research project. You will work in groups, acting as consultants for a real-life commercial or public sector client. You will also work on a large-scale... Learn about: Applied Psychology, Consumer Behaviour...

... in North America or Australasia where your core subjects include Marketing Research; Marketing Simulation; Consumer Behaviour and Marketing in the Supply Chain. Graduates have gone on to positions as Marketing Executives, Marketing Management trainees and Management and Marketing Officers... Learn about: Brand Strategy, Introduction to Marketing, Consumer Behaviour...

..., which draws on the knowledge of the Centre for Spatial Analysis and Policy. The University of Leeds is a major centre for big data analytics and you’ll benefit from affiliation with the UK’s Consumer Data Research Centre. The centre aims to make data that are routinely collected by businesses... Learn about: Geographic Data, Marketing Mix, Business Analytics...

... into specialist areas including retail operations, global consumer behaviour and digital marketing strategy. Developing your employability is a key focus of this dynamic and flexible programme. Real-life case studies, guest speakers and industry visits are designed to help you to understand the business... Learn about: Business Law, Information Systems, Digital Marketing...

... industrial placement between the second and final year, either in the UK or abroad. This course is the first of its kind in the UK, bringing together the disciplines of consumer behaviour, marketing and applied economics. You will be taught by world-leading specialists, including strong collaborations... Learn about: Consumer Behaviour...

...Gain an advanced understanding of the psychology of consumer behaviour. Explore the psychology of people’s product choice, purchase decisions, and the use of services. Discover strategies of changing and learning from consumer attitudes and behaviours. Analyse advertising effectiveness... Learn about: Purchase decisions, Consumer Research, Psychology Dissertation...

... leadership and project management skills. You’ll study the fascinating area of consumer behaviour whilst gaining a solid foundation in key marketing principles on this dynamic course. You’ll explore the use of marketing techniques to benefit society, including campaigns to promote health and environmental... Learn about: Consumer Behaviour, IT Management, Marketing Management...