Marketing psychology courses

...In a rapidly changing world, driven by the evolving power of technology and shifts in consumer habits and business practices, marketing is critical to the success of all types of organisation, in both the private and public sectors, at both a local and global level. Using the teaching team’s... Learn about: Strategic Marketing, Global Business, Business Economics...

... options (one third of your studies) and at least 60 credits of final-year options (half of your studies) from the marketing subject area. Since the Management and Management (Specialism) degrees are identical in the first year, transfer... Learn about: Marketing Research, IT Law, Business and Management...

... Strategic Management Advanced Consumer Psychology Adverstising Strategy e Marketing Operations Management * Customer Insight Project Optional Modules. If... Learn about: Human Resource management, Management and Financial Accounting, Strategic Management...

...) with the remaining courses covering human factors, marketing, coaching and research methods. You can choose to conduct your research project in any area relevant to Business Psychology giving you the opportunity to tailor your studies to fit your interests and professional needs. The programme has an international... Learn about: Team Training, Part Time, IT Management...

... to apply core psychology knowledge within a corporate setting. The course enables you to study business and combine it with the study of human behaviour. Understanding human behaviour impacts significantly on key business roles such as marketing or human resource management (HRM). How do customers think... Learn about: Biological Psychology, Consumer Psychology, Social Psychology...

...Marketing at Durham is varied and dynamic. Our programmes adopt an interdisciplinary approach, drawing on knowledge from fields such as psychology, sociology, anthropology, philosophy and economics. In addition to understanding functional aspects of the subject which include areas such as strategy... Learn about: Skills and Training, IT Management, Business School...

...This joint Masters degree is designed for graduates wishing to start, or further develop, careers in Consumer Psychology and Business. The programme is delivered by schools which enjoy an international reputation in their field... Learn about: International Marketing, Management Research, New Venture Creation...

... of your own company with colleagues, or work experience in a marketing environment... Learn about: Consumer Market, Experiential Marketing, Social Media Monitoring...

...This course provides the perfect bridge to university and a career in Clinical Psychology, Sports Psychology, Counselling, Child Development, Criminology, and even Public Relations and Marketing. You... Learn about: Business Studies, IT Development, Clinical Psychology...

...Students will be able to apply the principles of colour and design psychology to all forms of visual business communication in order to help them evoke a specific and desired response in existing and potential customers. Suitable for: Marketing Professionals, Graphic Designers, Web Designers...

...This joint Masters degree is designed for graduates wishing to start, or further develop, careers in Consumer Psychology and Business. The programme is delivered by schools which enjoy an international reputation in their field... Learn about: International Marketing, IT Management, Contemporary Issues in Management...

... behavior models and their importance in creating effective marketing campaigns... Learn about: Applied Psychology, Consumer Behaviour...

...Marketing at Durham is varied and dynamic. Our programmes adopt an interdisciplinary approach, drawing on knowledge from fields such as psychology, sociology, anthropology, philosophy and economics. In addition to understanding functional aspects of the subject which include areas such as strategy... Learn about: Business School, IT Management, Marketing Management...

... developments in the role of digital technology in modern marketing... Learn about: Organisational Behaviour, Strategic Marketing, Customer Experience...

... Foundations of Social Psychology Raising Individual Financial Awareness Foundations of Business Global Business Communications Planning a Successful Event... Learn about: Data analysis, IT Law, International Relations...

...Marketing at Durham is varied and dynamic. Our programmes adopt an interdisciplinary approach, drawing on knowledge from fields such as psychology, sociology, anthropology, philosophy and economics. In addition to understanding functional aspects of the subject which include areas such as strategy... Learn about: Business School, Marketing Management, Skills and Training...

... we encourage employees to maximise their performance at work, and offer excellent customer service? How do we motivate employees? This joint business and psychology programme would be an excellent route into marketing or human resources (HR) and business management in general. The programme is equally suitable... Learn about: Qualitative research, Cognitive Psychology, International HRM...