Training in Maidenhead

...trends and changes. Advanced channel techniques - SEO, social media, e-mail, display. In-depth analytics - analysis, funnels, reporting and... Learn about: Digital Marketing, Social Media, Situational analysis...

...agencies and other stakeholders and transfer such knowledge to the development of marketing communication activities Suggest suitable methods to influence...

...How to tell a compelling story. How to develop effective themes in longer print collateral, such as brochures. Understanding the balance of imagery and its effect... Learn about: Print collateral, Traditional writing, Compelling story...

...including their characteristics, advantages, disadvantages, and costs Explain the media channels employed in public relations in different contexts Analyse...

...a strategic backdrop so that delegates understand the ‘why’ as well as the ‘how’. No prior knowledge is necessary. Learning outcomes The six fundamentals of all good writing... Learn about: Press Release Writing, Good writing...

...Provide you with an understanding of the disciplines and techniques of direct marketing and sales promotion at an operational level, including the knowledge...

...managers would attend this course who are starting out in mobile marketing, digital marketers would also get value from knowing they are getting the fundaments right... Learn about: Marketing Strategy, Mobile marketing plan, Traditional Marketing...

...learning hours 30 hours Aims and Objectives This unit aims to provide you with a knowledge and understanding of the function of advertising within the marketing...

...It is essential to maximise the value of the course, delegates can bring access to their own Google AdWords, Google Webmaster Tools and Google Analytics... Learn about: Marketing Tools, Marketing Planning, Marketing Communications...

...overview of media available and their characteristics, including electronic media, and methods of planning and selection Select appropriate methods...

...and principles Different testing and optimisation strategies Testing prioritisation, QA and analysis done right How to implement CRO into your business... Learn about: Digital Animation, Digital Marketing, Digital Analytics...

...Learning outcomes Move away from an ‘us’ and ‘them’ view of sponsorship buyers and sellers. Know precisely who you need to talk to, how and why...

...‘Instant’ wins – ways to improve the quality of your copy overnight. Who should attend? Copywriters or senior marketers who deal with copy regularly... Learn about: Tone of voice, Develop copy, Copy techniques...

...any activities in which their companies are 'going live'. Whether these are internal meetings through to large scale international events, this course... Learn about: Marketing Tools, Marketing Processes, Marketing Campaigns...

...communication of a brand in the UK and abroad. The attendees will ideally have the responsibility to manage and instigate brand identity communications... Learn about: Brand value, Brand Management, Brand creation...

...This 4h intensive session 0900-1300 provides both the inexperienced and experienced presenter with the tools to engage an audience with zero or very little... Learn about: Ms PowerPoint, MS Excel, Ms Word...

...in-depth look at all aspects of content marketing including: Defining content marketing strategies that align with overall corporate and organisational objectives... Learn about: Marketing Techniques, Marketing plan, Marketing Tools...