Communications strategy courses

...The MSc Marketing and Brand Management focuses on planning and applying brand management strategies. You will learn about the importance of brand management within an overall framework of marketing and business management. If you begin your course in September you have the choice to apply... Learn about: Stategy Management, Brand Management, Digital Marketing...

... Semester (Optional,60 Credits) Critical Organizational Analysis (Core,20 Credits) Contemporary Marketing Strategy (Optional,20 Credits) Buyer Behaviour... Learn about: Business Marketing, Buyer Behaviour, Marketing Management...

...Marketing at Durham is varied and dynamic. Our programmes adopt an interdisciplinary approach, drawing on knowledge from fields such as psychology, sociology, anthropology, philosophy and economics. In addition to understanding functional aspects of the subject which include areas such as strategy... Learn about: Skills and Training, Business School, IT Management...

...In this one day session, you will learn how you can take advantage of a broad range of free and low cost Social Media marketing tools. Learn how they can be used as part of your audience development strategy, see practical examples of these tools in action, discuss what these technologies...

... it with tools, processes and strategies to solve business problems with a non-traditional problem-solving approach. Design thinking uses quantitative... Learn about: Decision Making, Communication Training, Business Administration...

...This programme brings together the disciplines of advertising and digital communications, recognising the integrated nature of contemporary marketing communications. It is designed to enable students to acquire the knowledge and skills for a career in advertising and digital marketing either client... Learn about: Marketing Communications, Digital Marketing, Social Media...

...Marketing at Durham is varied and dynamic. Our programmes adopt an interdisciplinary approach, drawing on knowledge from fields such as psychology, sociology, anthropology, philosophy and economics. In addition to understanding functional aspects of the subject which include areas such as strategy... Learn about: IT Management, Marketing Management, Skills and Training...

... Abroad Semester (Optional,60 Credits) Digital Entrepreneurship (Optional,20 Credits) International Business: Growth Strategies and Resourcing (Optional... Learn about: International Business, Financial Training, Business and Management...

... conflicts in the workplace • Strategies for dealing with difficult colleagues, clients or vendors Week 4: Digital Marketing • Understanding the latest trends... Learn about: Career Development, Marketing Strategy, Marketing manager...

... Retail Operations Content Marketing Strategy User Experience and Architecture Event Management Visual Communication for Marketers Managing Behavioural... Learn about: Business Development, Strategic Marketing, Emerging Themes...

... information to staff, visitors and suppliers 3.3 strategies for developing and maintaining a food safety policy and food safety culture within an organisation... Learn about: Food safety strategies, Roles and Responsibilities, Corrective Action...

...,20 Credits) Contemporary Marketing Strategy (Optional,20 Credits) Buyer Behaviour and Integrated Marketing Communications (Optional,20 Credits) Digital... Learn about: Decision Making, Financial Training, Business and Management...

... context, particularly from a managerial perspective. Strategic Management : develops students' knowledge and understanding of the strategy process... Learn about: Natural resources, Marketing Communications, Financial Management...

...The Marketing bachelor's degree program prepares students for careers in a variety of managerial and professional positions in the marketing industry. Students learn general marketing concepts and various functional specialties in fields such as digital marketing and research and creative strategy... Learn about: International Marketing, Marketing Communications, Digital Marketing...

... module from: Global Supply Chain Strategy Digital Strategy Retail Marketing Management... Learn about: Marketing Communications, Academic Development, Digital Entrepreneurship...

... Development (optional) IMC Strategy and Planning (optional) Dissertation (optional) Consultancy Project (optional)... Learn about: Customer Experience, Global Business, Consumer Psychology...

...-Governmental Organisations Risk Management Scenario Thinking and Strategy. Dissertation The final element of the MLitt is a 15,000-word dissertation... Learn about: Innovation and Creativity, Consumer Behaviour, Financial Systems...

...Course summary Newsletters can be the backbone of a communications strategy but all too often they fail to hit the mark. With so many hard-copy...

...Course overview Everyday business activities have become technology dependent, from communications to project management. There is increasing demand for graduates whose skills cover the challenging middle ground between business and... Learn about: Business Intelligence, Project Management, Team Training...

...You will learn how to present your ideas and opinions in ways that enable you to feel heard and respected. You will gain an understanding of the difference between assertiveness and aggression, learn how to delegate effectively and develop your personal communications style. Suitable...