Courses in Cookham

...Social media including Facebook, Twitter, Instagram,etc. Partner marketing including affiliate marketing . Online advertising including ad networks and behavioural targeting... Learn about: Google AdWords, Digital marketing strategy, Marketing Tools...

...How to exploit digital marketing tools and techniques to improve your customer value proposition and overall competitiveness. How to use marketing metrics... Learn about: Marketing Strategy, Marketing Tools, Marketing Analysis...

...the course allows delegates to develop digital marketing strategies, manage and implement campaigns and analyse results. Heavily focused on analysis of results throughout... Learn about: Situational analysis, Marketing Strategy, Channel techniques...

...whether new to the business or migrating into a new role. It will develop your understanding of marketing activities and how to create a marketing...

...You'll develop and hone your analytical skills, which will last throughout your working life, and gain a deeper understanding of external and internal business processes...

...It is likely that you will work as part of a dedicated or virtual team responsible for planning, business case development or implementation. Learning... Learn about: Customer Care, Customer Service, Customer Retention...

...how marketing leaders can restore marketing’s standing in the organisation and translate that into genuine and sustainable business performance...

...Explain and manage brand architecture within a portfolio using key tools. Construct powerful positioning strategy. Alignment of customer, brand and business objectives... Learn about: Marketing Planning, Marketing Tools, Brand Architecture...

...as qualifying training for all their product managers to ensure that best practice is applied consistently. Learning outcomes Use razor sharp analysis... Learn about: Product portfolio, Market plan, Marketing Strategy...

...develop and deliver compliant marketing campaigns; whether prospecting, lead generating, nurturing, profiling or selling, be confident your actions... Learn about: Marketing Communications, Business Owners, Lead generating...

...Learn how to collect and analyse data so that you can segment and target the right audience groups Learn how to develop customer insights and engaging... Learn about: Digital Channels, Profitable customers, CRM programme...

...Learning outcomes Understand the new buyer landscape and changes in buying behaviour Understand different business segmentations and how to adapt marketing... Learn about: Marketing Communications, Marketing Tools, Marketing Strategy...

...Use the customer database to develop insight. Analyse qualitative and quantitative research. Use market information as part of the planning process... Learn about: Marketing Strategy, Marketing Communications, Marketing Analysis...

...R&D, marketing communications and other departments. So they have to think strategically and have a credible plan. This programme gives product managers the tools... Learn about: Product Management, Marketing Communications, Marketing plan...

...Set up rigorous devices for controlling the project life cycle, leaving maximum freedom for the creative marketing process to continue. Understand... Learn about: Life Cycle, Team Training, Project Scope...

...Given the importance of ‘the numbers’ for organisations – both commercial and not-for-profit – there’s never been a greater need for accountable marketing... Learn about: Marketing Investment, Marketing budget, Marketing Plans...

...Learning outcomes Build effective alliances and partnerships marketing strategies and plans. Understand how to work with partners marketing divisions and departments... Learn about: Marketing Tools, Marketing Mix, Marketing Campaigns...

...Selecting the most appropriate distribution/reseller/value-add channels, and motivating channel partners, are key factors in selling profitably through third parties... Learn about: Supply Chain, Supply Chain Management, Channel development...

...this course will send you back to the workplace with a complete plan. If you have sales experience already you will benefit from the disciplined approach... Learn about: Presentation Skills, Listening Skills, Selling Products...

...Marketers with strategic responsibility and those developing into senior organisational roles will find this programme valuable as will those marketing... Learn about: Aligning strategic, Brand promise, Planning Process...