Courses in Cookham

...Social media including Facebook, Twitter, Instagram,etc. Partner marketing including affiliate marketing . Online advertising including ad networks and behavioural targeting... Learn about: Strategy and Planning, Marketing Strategy, Email Marketing...

...techniques and approaches used in professional marcoms. Principles of great copywriting – learn how to write outstanding and brand-building copy... Learn about: Digital Marketing, Marketing Tools, Marketing Strategy...

...Digital marketing strategy - situational analysis, objectives and KPIs, strategy models and implementation. Who should attend? Attendees should have... Learn about: Marketing Strategy, Situational analysis, Channel techniques...

...Delegates will have the opportunity to develop ideas for marketing their own organisation and many activities will be based on their own organisations...

...You'll develop and hone your analytical skills, which will last throughout your working life, and gain a deeper understanding of external and internal business processes...

...Learning outcomes Define and evaluate customer propositions. Understand and apply key principles in developing customer propositions. Work more effectively... Learn about: Customer engagement, Customer and market, Customer Service...

...before returning to address the specific strategic marketing challenges facing their own organisation. Suitable for: Delegates need to be experienced managers...

...Components of an effective brand plan document. Alignment of brand and customer strategies through a well planned marketing mix. Use measurements... Learn about: Marketing Strategy, Marketing Tools, Marketing Analysis...

...as qualifying training for all their product managers to ensure that best practice is applied consistently. Learning outcomes Use razor sharp analysis... Learn about: Marketing Strategy, Marketing Analysis, Market plan...

...what powers they have and how to keep on the right side of... Learn about: Marketing Campaigns, Lead generating, Business Owners...

...If you want to find ways to use digital marketing in a more targeted and effective way, this course is for you. You’ll already understand the basics of marketing... Learn about: Profitable customers, Digital Channels, CRM programme...

...them Customer loyalty – how to improve customer stickiness How to acquire customers, and engage customers Learn about customer solutions marketing Understand... Learn about: Marketing Strategy, Marketing Tools, Marketing Processes...

...Customer insight is essential for successful NPD, market positioning, market development and competitive strategy. By understanding the type of information needed... Learn about: Marketing Segmentation, Marketing Communications, Marketing Strategy...

...Segment and profile customers. Identify decision-makers and become a preferred supplier. Construct the right marketing mix. Create sustainable and profitable... Learn about: Marketing plan, Product Management, B2B product...

...Set up rigorous devices for controlling the project life cycle, leaving maximum freedom for the creative marketing process to continue. Understand... Learn about: Project Managers, Team Training, Life Cycle...

...Develop marketing plans with the emphasis on implementation, evaluation and feedback. Measure the efficiency and effectiveness of strategic (customer)... Learn about: Marketing Plans, Social Media, ‘marketing optimisation...

...to build your market but you can learn how to construct an array of new and exciting alliance and partnership strategies to help you achieve your market potential... Learn about: Strategies and Plans, Marketing Strategies, Marketing Techniques...

...motivation, evaluation and management of channel partners. Learning outcomes Identify key trends, opportunities, challenges involved in channel development... Learn about: Supply Chain Management, Supply Chain, Channel partners...

...products, services or capital goods. Starting by identifying customer needs, this course shows sales people how to present their offer in terms of... Learn about: Sales Training, Closing Skills, Sales Techniques...

...The strategic marketing planning process. Aligning strategic, operational and tactical level plans. The challenges of segmentation in both B2B and B2C organisations... Learn about: Brand Strategy, Marketing Planning, Market orientation...