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Sales Fundamentals Training Course

Short course

In Belfast City ()

£ 454 VAT exempt

Description

  • Type

    Short course

  • Level

    Beginner

  • Duration

    2 Days

DSM Sales Fundamental Couse is ideal for individuals new to the sales profession who need a strong foundation of skills, knowledge and tools to help them build strong customer relationships and a solid portfolio. You will learn how to build trust with customers, discover customer needs and negotiate for win-win outcomes, all to maximise their sales performance and strengthen customer success.

About this course

The course has been designed over two (2) day to give an understanding of the fundamentals of sales. The course will cover the following areas;

What is selling?
Communication Skills: Getting the message across
Questioning and Listening: The power of asking the right things, at the right time
Qualify lead generation
Explaining what’s in it for the customer
Getting a foot in the door of a customer
Presenting your product or service while having a two way dialogue
Overcoming objections and non-buys
How to close a sale
Profiling your perfect customer
Understanding CRM systems and what they can offer
Sales Pipelines and Forecasting
Reporting and distribution of key information
Communicating negative news
How each department connects to deliver a product or service

Outbound Sales Executive
Inside Sales Executive
Business Development Executive
Sales Junior
Administration Team Leader

The course has been structured for those professionals interested in gaining experience in Professional Selling.

Delegates who fully attend the course will receive a certificate on the course completion.

Specifically, we can help them learn how to:

Use an effective sales process to manage a sale from initial contact to closing the business.
Build relationships through trust and credibility.
Adapt with versatility to individual interpersonal styles.
Discover customer needs and connect with the right offering.
Prospect to identify the right customers.
Negotiate effectively to protect margins, ensure profitable sales and strengthen relationships with customers.

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Subjects

  • Sales
  • Sales Training
  • Key Account Management
  • Sales Marketing
  • Presentation Skills
  • Negotiation techniques
  • Pricing techniques
  • Sales Process
  • Customer Service
  • CRM (Customer Relationship Management)

Teachers and trainers (1)

Stephen McComb

Stephen McComb

Senior Consultant

I have sold to both Public and Private companies across the world through both direct sales and tenders. My core competency for the last 25 years has been complex sales where there are multiple stakeholders. I have had the privilege of opening new accounts on every continent and have worked with Marks & Spencer's, Cathy Pacific and Marriott Hotels and the US Government to name but a few. I teach what works in the real world and mix it with theory to give you a blended learning experience. I trust I can teach you some hard learned lessons and help you sell more

Course programme

The course has been designed over two (2) day to give an understanding of the fundamentals of sales. The course will cover the following areas;

  • What is selling?
  • Communication Skills: Getting the message across
  • Questioning and Listening: The power of asking the right things, at the right time
  • Qualify lead generation
  • Explaining what’s in it for the customer
  • Getting a foot in the door of a customer
  • Presenting your product or service while having a two way dialogue
  • Overcoming objections and non-buys
  • How to close a sale
  • Profiling your perfect customer
  • Understanding CRM systems and what they can offer
  • Sales Pipelines and Forecasting
  • Reporting and distribution of key information
  • Communicating negative news
  • How each department connects to deliver a product or service

Sales Fundamentals Training Course

£ 454 VAT exempt