Marketing training Cookham

...the fundamental concepts of marketing and marketing communications, an introduction to digital marketing and marketing metrics. This workshop is ideal... Learn about: Digital Marketing, Marketing Planning, Marketing Communications...

...to build your market but you can learn how to construct an array of new and exciting alliance and partnership strategies to help you achieve your market potential... Learn about: Partnerships marketing, Marketing Processes, Marketing Strategy...

...Define the right target stakeholders and ensure that the right messages and propositions are communicated to them. Use the most appropriate tools of communication... Learn about: Marketing Techniques, Marketing Mix, Marketing Tools...

...creation, implementation, delivery and analysis of campaigns alongside other specialist partner agencies where appropriate. This course is for managers whose... Learn about: Marketing Tools, Marketing Techniques, Marketing Audit...

...selecting the best targets. Positioning our offerings, using positioning maps and strategy canvases. Tactics: The 7 elements of the Marketing... Learn about: Marketing Processes, Marketing Strategy, Brand analysis...

...This course is for anyone who wants to understand the key elements of building an effective digital marketing campaign. Covering best practice and using case studies throughout... Learn about: Email Marketing, Strategy and Planning, Google AdWords...

...available internally and externally. Understand customer needs, monitor customer satisfaction, measure company performance. Plan a market survey and select appropriate methodologies... Learn about: Marketing Strategy, Marketing Segmentation, Marketing Analysis...

...and tactical marketing (mix) activities – including digital/social media metrics and analytics. Create a ‘Marketing Dashboard’ or ‘Scorecard’ to focus... Learn about: ‘marketing optimisation, Marketing Metrics, Marketing Dashboard...

...demonstrate success and health of your brand and support the business... Learn about: Construct powerful, Anatomy of brands, Brand Architecture...

...sales Identify business customer insights through B2B digital Learn how to use digital for B2B lead generation and nurturing Learn how to apply digital... Learn about: Digital Sales, Digital Marketing, Marketing Strategies...

...the course allows delegates to develop digital marketing strategies, manage and implement campaigns and analyse results. Heavily focused on analysis of results throughout... Learn about: Digital Marketing, Channel techniques, Situational analysis...

...The challenge of establishing a market orientation. Structure of a customer-focused marketing plan. The tools of internal and external analysis... Learn about: Planning Process, Market orientation, Marketing Planning...

...allow you to communicate those insights to the business and provide a framework for applying the insights to your strategy. This course has been tailored... Learn about: Generation process, Strategic value, Strategy story...

...are developing and how to use them more effectively Understand how to integrate on and off line channels to provide a consistent customer experience Learn... Learn about: CRM programme, Draft plan, Customers’ behaviours...

...the formulation of compelling business cases – ensuring that propositions can be sold internally, before externally... Learn about: Customer and market, Customer Retention, Customer propositions...