Training in Cookham

...Social media including Facebook, Twitter, Instagram,etc. Partner marketing including affiliate marketing . Online advertising including ad networks and behavioural targeting... Learn about: Digital Marketing, Strategy and Planning, Marketing Strategy...

...How to exploit digital marketing tools and techniques to improve your customer value proposition and overall competitiveness. How to use marketing metrics... Learn about: Digital Marketing, Marketing Segmentation, Marketing Strategy...

...trends and changes. Advanced channel techniques - SEO, social media, e-mail, display. In-depth analytics - analysis, funnels, reporting and... Learn about: Social Media, Marketing Strategy, Situational analysis...

...This course is designed to ensure that you turn your offers into compelling ‘value propositions' and grow demand for your products and services... Learn about: Customer propositions, Customer Manager, Customer Experience...

...develop their skills in brand management. Brand managers and assistant brand managers in consumer goods markets and managers with responsibility for product... Learn about: Construct powerful, Marketing Planning, Marketing Strategy...

...This course provides practical and usable formats for succeeding in these tasks contributing to improved profitability. Individuals who are currently... Learn about: Market plan, Product Management, Product portfolio...

...what powers they have and how to keep on the right side of... Learn about: Marketing Campaigns, Business Owners, Marketing Communications...

...If you want to find ways to use digital marketing in a more targeted and effective way, this course is for you. You’ll already understand the basics of marketing... Learn about: Customers’ behaviours, Digital Environment, CRM programme...

...an interpretation relevant to your own organisation. Learn to draw on a wide variety of sources of information to create insight. Review existing information... Learn about: Marketing Segmentation, Marketing Planning, Marketing Processes...

...Learning outcomes Construct a B2B product marketing plan. Align the plan with company strategy. Establish product market priorities. Define positioning strategy... Learn about: Marketing plan, Sales Training, Marketing Communications...

...project teams attract This course focuses on helping project managers to manage the detail whilst also achieving the bigger picture, with a process... Learn about: Project Managers, Team Training, Life Cycle...

...Develop marketing plans with the emphasis on implementation, evaluation and feedback. Measure the efficiency and effectiveness of strategic (customer)... Learn about: ‘marketing optimisation, Marketing Dashboard, Marketing Plans...

...Marketing, product, channel, strategy managers and planners and those who are responsible for their organisation’s strategic alliances and partnerships... Learn about: Strategies and Plans, Partnerships marketing, Marketing Techniques...

...motivation, evaluation and management of channel partners. Learning outcomes Identify key trends, opportunities, challenges involved in channel development... Learn about: Channel development, Supply Chain Management, Supply Chain...

...The psychology of the six powers of influence that make people buy. Effective questioning and listening skills. Presentation skills. Negotiating and closing skills... Learn about: Selling Products, Presentation Skills, Closing Skills...

...tools and techniques to achieve this. The programme includes mentoring and clinic sessions, ensuring delegates have the confidence and support to instigate... Learn about: Marketing Planning, Brand promise, Marketing plan...

...for this course. Learning outcomes The key components of marketing orientation. Vision, mission, values, brand analysis. Situation analysis... Learn about: Marketing Strategy, Marketing Techniques, Brand analysis...

...adding immediate value into their own organisations. Those responsible for managing face-to-face relationships with customers that have a significant impact... Learn about: Account relationship, Management role, Analysis Tools...

...Not only that, but they'll be fired up and motivated to achieve these goals. We'll arm you with a toolbox of skills, knowledge and strategies to enable... Learn about: Forecast sales, Management pitfalls, Boost performance...

...Brand strategy. Brand culture. Part three: Brand implementation Brand design. Brand identity. Brand experience. Part four: Brand sustainability Employer Branding... Learn about: Brand planning process, Brand culture, Brand creation...