Other Marketing Training London

...Participate with increased confidence in the work of your department, by understanding the role and importance of marketing within your organisation... Learn about: Marketing Campaigns, Marketing Audit, Marketing Tools...

...has occurred with the take up of social media. Is it worth the fuss and how can it be put to effective use. Essentials: RSS, Blogs, Twitter etc – Videos...

...Teaching methods focus on active student learning through seminars, workshops, problem-based and blended learning (including group work in Years 1 and... Learn about: Marketing Strategy, International Marketing, Marketing Communications...

...or clients’ businesses. The trainer combines theoretical understanding of mobile’s role in the marketing arena, with hardcore hands-on know-how based on...

...Understanding the relationship between marketing and sales... Learn about: Marketing Strategy, Marketing Processes, Marketing Communications...

...from prospecting through to fulfilment. In this wide-ranging course we will explore, challenge and discuss the critical legislation which will impact...

...Increase delegate attendance. Understand and use event technology. Negotiate contracts. Deliver memorable events. Explore new methodologies for evaluating events effectively... Learn about: Marketing Mix, Marketing Processes, Marketing Audit...

...how the law impacts on marketing. Learning outcomes This course will show you how to deliver successful, lawful, profitable and ethical direct marketing programs... Learn about: Marketing Analysis, Marketing Strategy, Marketing Management...

...Understand and develop an analysis of the marketing environment. Marketing planning templates and process. Multiple markets and stakeholder management... Learn about: Marketing Tools, Marketing Processes, Public Sector...

...between market activities, performance and results. Determine what works and what doesn’t, and allocate your marketing budget accordingly, ie ‘marketing optimisation’... Learn about: Marketing budget, Marketing Investment, ‘marketing optimisation...

...direct mail, public relations and sales promotion, as well as personal selling. Capitalise on the full potential of electronic media in a marketing communications context... Learn about: Marketing Communications, Communications messages, Communication Training...

...Utilise common performance measurement frameworks eg. Balanced Scorecard. Develop internally consistent metrics (linked to ‘SMART’ objectives)... Learn about: Marketing Planning, Measurement System, Management pitfalls...

...building your content plan How to decide who should develop your content and which channels to use to share... Learn about: Content Development, Social Media, Content Marketing...

...that work together and can be measured. Adopt an approach to thinking about how your audiences perceive value and how this can be used to shape your value proposition... Learn about: Communications Planning, Marketing Communications, Communications industry...

...Adding strategic value. Telling the strategy story... Learn about: Strategy story, Generation process, Strategic value...

...Learn how to collect and analyse data so that you can segment and target the right audience groups Learn how to develop customer insights and engaging... Learn about: Draft plan, Digital Channels, Customers’ behaviours...

...Concept development and testing Step 4: Business analysis Step 5: Product development and testing Step 6: Commercialisation Success factors in... Learn about: Product Strategy, Idea Generation, Product Development...

...How to make the right choice of brand name. How a strapline can convey your proposition and clarify the brand personality. What qualities contribute to a powerful logo?... Learn about: Brand Identity, Branding skill, Brand Strategy...